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No, a Cloud Call Center with a sophisticated filtration system doesn’t describe your city’s water system.
It’s actually the guts of a company’s call center phone system, one that uses the latest technology to improve and virtually perfect the modern day call center.
Cloud Call Centers use the internet as its spine. In the past, that job would have been handled by physical servers in some big closet in your office, that were connected to phone lines, which in turn snaked around your office to each computer. The servers and phone lines were serviced by the “tech team.”
In additional to this stockpile of servers and cables, the system was limited by the parameters that were purchased at the time of sale. The system was rarely the right size and too often, it was too large, or the capabilities were too limited.
Cloud Call Centers are changing all of this by delivering exactly what the call center needs. The very nature of the business is changing with pay-as-needed features, custom capability, and database integration.
In a previous article, we discussed the difference between Cloud PBX and On-Premise Servers. So, now, let’s focus on how the latest cloud-based call centers use customized features and data integration to power exactly the kind of call center you need, not the one you hope you’ll grow into.
Features of a Cloud Call Center
- You pay for what you use
- Hands-free dialing
- Leave pre-recorded messages, allowing operator to take the next call
- Integrate your database into your call center software, providing your operator the most up to date information on the customer they’re speaking with
- Record phone calls with ease
- Filter your calls
This brings us to the filtration aspect of Cloud Call Centers. You can filter your calls before the operator greets the consumer. The name of the caller will appear on the operator’s monitor along with other relevant information collected from your database. This can provide very important information for lead generators and can help direct incoming calls. In other words, with call filtration, each call has more relevance and more overall success.
Cloud Call Centers use the most up-to-date software and data integration to provide quality analytics. You can review your data by date(s), operator, PPC, or other campaigns, and other fully customizable filters to help you make the right decisions for your call center based on accurate data.
So, no, the filtration system that is part of a Cloud Call Center has nothing to do with water system, but they are almost as important to a company’s welfare as water is to all of us.
