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YOUR PHONEXA TEAM

Oliver leads Phonexa’s sales team, bringing 15+ years of technical expertise. He and his team have helped SMBs and leading brands grow revenue across 23+ products and industries.

Connect with our team today.

Oliver Koukoulis-Fribbens

Global Chief Sales Officer at Phonexa

Custom API Integrations

2,300
Expertise & Innovation

20+ Years
Lead Transactions

40+ Billion
Products & Industries

200+
Completed Client Requests

120,000+

Lead Management & Distribution

Lead TrackingReal-Time DistributionFiltering and Scoring

Performance AnalyticsCRM IntegrationCompliance Built-In

Real Results, Real Growth

See how Phonexa clients are using Call Logic to scale faster, drive more conversions, and turn every call into a revenue opportunity.

Scaling to 60K+ Leads/mo with Call Logic & LMS Sync

Challenges

Existing tools couldn’t support adHere’s scale, lacked unified tracking and delivery, and offered insufficient routing controls for growth.
Solutions

Deployed custom forms, API posting, deduplication rules, advanced ping tree routing, and real-time visual reporting in Phonexa.
Impact

Scaled to 60K+ leads/month, reduced complexity, enabled growth with custom routing, and sped up optimization with real-time insights.

Industry: Financial Services

Core Products Used: LMS Sync – centralized lead delivery and validation

Features Used: E-Delivery – email and SMS re-targeting, Ping Post Routing, Form Builder

270% Lead Growth Fueled by Real-Time Validation

Challenges

Limited partner transparency, slow lead processing causing timeouts, and high drop-off rates after consumer redirects hindered performance and conversions.
Solutions

Enabled sub ID-level analytics, real-time lead validation and routing, and automated SMS re-engagement to boost responsiveness and conversions.
Impact

Achieved 270% lead growth, faster issue resolution, higher re-engagement rates, and scalable expansion with new products and market reach.

Industry: Financial Services

Core Products Used: LMS Sync – rapid validation and delivery with full source-level reporting

Features Used: Lynx – click tracking and sub ID attribution, E-Delivery – automated email and SMS communications to recover lost conversions

Building Multi-Brand, Multi-Buyer Ops With Phonexa

Challenges

Needed FCA-compliant, scalable infrastructure with better affiliate control and revenue maximization across multi-brand, multi-buyer leadgen operations.
Solutions

Implemented white-labeled platform with enterprise routing, automated workflows, compliance tracking, and smart monetization via Ping Tree.
Impact

Ensured FCA compliance, boosted revenue per lead, and increased efficiency across brands with automation and dynamic routing.

Industry: Financial Services

Core Products Used: LMS Sync – for centralized lead intake, validation, and multi-brand routing

Features Used: Opt-Intel – for real-time suppression and compliance checks, E-Delivery – for campaign follow-up across owned brands

Scaling to 60K+ Leads/mo with LMS Sync & Call Logic

Challenges

Existing tools couldn’t support adHere’s scale, lacked unified tracking and delivery, and offered insufficient routing controls for growth.
Solutions

Deployed custom forms, API posting, deduplication rules, advanced ping tree routing, and real-time visual reporting in Phonexa.
Impact

Scaled to 60K+ leads/month, reduced complexity, enabled growth with custom routing, and sped up optimization with real-time insights.

Industry: Education

Core Products Used: LMS Sync – core lead management, Call Logic – inbound routing and tracking

Features Used: E-Delivery – email and SMS re-targeting, Ping Post Routing, Form Builder

Streamlining Partner Ops With Custom Buyer Portal

Challenges

Faced high onboarding costs, fragmented tools, and time-consuming manual processes, especially for partner billing and internal accounting.
Solutions

Consolidated operations in Phonexa’s suite, automated billing workflows, and launched a self-serve Buyer Portal with flexible funding options.
Impact

Cut costs, saved 40+ hours/month, improved efficiency, and increased revenue through centralized lead management and automated buyer transactions.

Industry: Home Services, Insurance

Core Products Used: LMS Sync – dynamic ping tree, lead tracking, and distribution

Features Used: Books360 – automated accounting, billing, invoicing, and payout management, Buyer Portal – self-serve lead purchasing interface with prepaid funding options

Integrate with your favorite apps

Available on Google Cloud Marketplace