What are the best metrics to measure SMS engagement success?

Track the following SMS engagement metrics: Open rate Click-through rate (CTR) Conversion rate Delivery rate Opt-out rate

What steps ensure compliance with regulations?

Most importantly, follow GDPR, TCPA, or other local privacy laws. Each user must give explicit consent before sending them messages. And of course, provide an unsubscribe option in every SMS.

What strategies grow an effective SMS marketing list?

Personalized approach and timely delivery of messages are key factors for successful interaction. Use SMS to create a dialogue with customers, not just to send promotions or news.

How can SMS marketing improve customer retention?

With personalized messages that arrive instantly, such as order status updates, reminders, or special offers, SMS helps build trust and ensure higher customer engagement.

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Exploring SMS Engagement Tactics and Creating Messaging that Matters

Olena Holubnyk

Olena Holubnyk is a Content Marketer at Phonexa. She is adept at homing in on the intricacies of affiliate marketing, call tracking, and lead generation. Olena's dedication to staying abreast of industry advancements underscores her commitment to delivering informative and inspiring content. Education: Ivan Franko National University of Lviv Expertise: Digital marketing, affiliate marketing, call tracking, lead generation Highlights: 8+ years of proficient writing and editing skills, with a focus on digital copywriting Strong work ethic, perseverance, and a talent for quickly grasping new concepts Enthusiastic about the arts, particularly photography and painting