Where To Buy HVAC Leads: 45 Top Platforms & Websites Overview

For more information on HVAC lead generation, check out our articles on how to get free, commercial, and residential HVAC leads, all part of our comprehensive series on HVAC leads.

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The HVAC market is expected to grow by around 50% by the end of the decade, promising ever-increasing revenues to businesses that know where to buy purchase-ready HVAC leads and how to convert them into paying customers.

Speaking of buying leads, many small and mid-scale HVAC companies do buy HVAC leads rather than generating them on their own because they often lack an online presence necessary to build an organic lead acquisition funnel or are simply unwilling to invest time and money in marketing. 

And it works quite well. 

Indeed, buying HVAC leads might be a brilliant decision, especially if you know where to get purchase-ready, qualified HVAC leads for your services. And I’m going to help you with it, having organized an ultimate list of 45 websites where you can buy HVAC leads.

Get started with Phonexa to get the most out of your HVAC leads.

Top 45 Websites To Buy HVAC Leads, by Category

HVAC Lead Generation Agencies

HVAC lead generation agencies help heating, ventilation, and air conditioning service providers find purchase-ready leads using a mix of digital marketing, targeted advertising, and call campaigns. Many agencies offer both exclusive and shared leads, along with live inbound calls, text messages, and online inquiries.

On top of the mentioned, you can get follow-up assistance, CRM integration, and lead tracking. By optimizing marketing efforts, nurturing prospects, and monitoring traffic quality, HVAC lead generation agencies can help you get HVAC leads without having to conduct marketing campaigns on your own.

Goodleap

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
450К	102.38%	0.39	65.04%	28.02%	4.92%	1.53%	0.03%	0.00%	0.45%

GoodLeap is a point-of-sale financing platform that connects homeowners with lenders for large home improvement projects, including HVAC system replacements and energy-efficient upgrades. 

While not a traditional HVAC lead marketplace, GoodLeap attracts homeowners already planning high-ticket HVAC projects and actively looking for financing. For HVAC contractors, it serves as an indirect lead source and a sales enablement tool, helping increase conversion rates by removing upfront cost barriers.

One Hour Heating & Air Conditioning

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
99.4K	-21.10%	0.56	28.73%	51.25%	3.79%	3.99%	0.01%	11.80%	0.43%

One Hour Heating & Air Conditioning is a national HVAC service business that receives service requests from customers across the country through powerful brand marketing and local franchises.

Here are the typical HVAC inquiry details with One Hour’s marketing:

• Type of service, such as fixing, replacing, or installing HVAC systems
• Name, phone number, and other contact information for the homeowner
• Where the property is and where the service area is

By combining brand-driven advertising, local SEO, and call routing technology, One Hour delivers high-intent, service-ready inquiries directly to franchise operators, ensuring fast response times and consistent lead quality without reselling or recycling HVAC inquiries.

Data Axle

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
43.4K	34.09%	0.42	37.45%	28.99%	5.24%	2.43%	0.05%	25.51%	0.32%

Data Axle is a company that provides data and marketing solutions to help HVAC businesses locate and connect with the right customers. The company offers extensive B2B and consumer datasets to identify leads by demographic, behavior, and financial criteria.

Data Axle enables businesses to acquire custom audiences and pull contact lists that match a specific location, income level, and property ownership status. The platform combines data enrichment, verification, and segmentation to improve the relevance and accuracy of the HVAC leads you get.

EverConnect

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
27.5K	99.19%	0.59	52.16%	35.32%	7.01%	3.67%	0.04%	1.23%	0.56%

EverConnect is a lead generation and appointment-setting company that helps companies attract motivated HVAC prospects. By combining digital campaigns, live transfers, and call qualification, the platform delivers high-intent, verified HVAC leads.

EverConnect focuses on performance‑driven lead delivery and also offers CRM integration to make outreach easier. With EverConnect, HVAC providers can reduce early funnel drop‑off and engage high‑intent leads more efficiently.

Lemonade Stand

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
6.1K	81.57%	0.6	44.56%	45.71%	5.85%	3.23%	0.33%	0.02%	0.30%

Lemonade Stand is a lead platform that helps service-based businesses, including HVAC companies, get high-intent inquiries. The company focuses on delivering verified leads that can be routed directly to your sales team for follow-up.

With Lemonade Stand, you only pay for valid HVAC leads who have actively searched for your type of services. Any leads that do not meet your verification criteria are not billed, ensuring higher quality and ROI for your marketing efforts.

Upcall

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
13.5K	234.50%	0.54	36.93%	47.11%	4.72%	4.35%	0.02%	6.44%	0.43%

Upcall is a cloud‑based call automation and lead engagement platform that helps companies get HVAC leads through personalized outreach. Rather than generating leads directly, Upcall enhances lead follow‑up by enabling teams to schedule, automate, and manage calls with potential HVAC leads, improving engagement and response rates.

The platform features automated call routing, live transfers, and CRM, helping you focus on HVAC prospects likely to convert into sales. With Upcall, you can increase conversion efficiency, reduce manual calling effort, and strengthen relationships with leads throughout the sales process.

Service Direct

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
39.7K	23.98%	0.41	50.83%	38.37%	5.86%	2.64%	0.25%	1.71%	0.34%

Service Direct is a pay‑per‑lead generation platform that delivers exclusive phone call inquiries to HVAC service providers, helping you connect with high‑intent prospects. The platform focuses on verified call leads that are routed directly to your team to maximize conversion potential.

Inquirly

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
26.3K	67.01%	0.46	50.99%	30.01%	5.48%	10.01%	0.12%	2.65%	0.74%

Inquirly is a lead generation platform that helps businesses get verified HVAC leads and live calls. What sets Inquirly apart is its lead verification and nurturing process, including emails, text messages, and phone calls that gradually push leads towards making a marketing decision.

Callbox

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
49.4K	7.85%	0.45	36.39%	51.83%	5.38%	2.35%	0.13%	3.56%	0.36%

Callbox is a B2B lead generation and appointment‑setting company that helps HVAC companies connect with qualified prospects through targeted outreach campaigns, including email, social, and telemarketing.

DoLead

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
17.3K	77.13%	0.48	37.91%	47.06%	8.04%	3.60%	0.11%	2.42%	0.86%

DoLead is a platform that helps HVAC service providers to get high-intent leads through targeted marketing and digital outreach. Among the features are real-time lead distribution and CRM connection to make follow-ups easier and boost conversion rates. 

HVAC Contractor Marketing Agencies

HVAC contractor marketing agencies help contractors get qualified HVAC leads by combining performance-driven advertising, niche targeting, and personalized messaging. These agencies typically manage the full marketing process, from strategy and campaign setup to traffic generation and lead optimization across multiple channels.

Unlike software platforms, HVAC marketing agencies provide hands-on expertise, creative execution, and ongoing optimization to attract high-intent homeowners. By aligning messaging with seasonal demand and local market conditions, they help contractors generate consistent lead flow and focus on closing jobs rather than managing complex marketing systems.

HVAC Webmasters

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
2.6K	-72.64%	0.54	35.35%	52.99%	7.41%	3.78%	0.04%	0.02%	0.40%

You can’t buy HVAC leads directly from HVAC Webmasters, but you can use the SEO-focused company’s lead generation services to build an organic sales funnel for HVAC clients. Although SEO-driven, the company uses multiple other marketing channels to generate HVAC leads, including social media, digital marketing, PPC, and web design.

Scorpion

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
185.1K	56.30%	0.43	61.23%	23.09%	8.17%	2.07%	0.11%	4.20%	1.13%

Scorpion is a full-service digital marketing and technology company that helps HVAC companies grow their online presence. The platform focuses on combining marketing strategy, technology, and data to ensure consistent, compliant HVAC lead generation.

Scorpion offers website creation, SEO, paid advertising, and marketing automation to attract and convert purchase-ready HVAC leads. By unifying marketing, lead tracking, and performance analytics into a single ecosystem, Scorpion enables HVAC companies to scale acquisition efforts, improve conversion rates, and make data-driven growth decisions.

WebFX

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
539.6K	-50.28%	0.64	27.81%	65.89%	4.26%	1.59%	0.08%	0.22%	0.16%

WebFX is a full-service digital marketing agency that uses data-driven web marketing to assist businesses in getting qualified HVAC leads. While it doesn’t sell pre-priced leads like a marketplace, WebFX builds custom acquisition strategies to attract high-intent customers across home services, HVAC, and other industries.

Here are the marketing channels WebFX uses to generate leads:

• Search engine optimization (SEO)
• Pay-per-click advertising (PPC)
• Content marketing and conversion-focused copywriting
• Website design and CRO optimization
• Marketing automation and analytics

Rather than offering fixed-cost leads, WebFX focuses on long-term lead generation performance, using advanced tracking, attribution, and optimization to improve lead quality, lower acquisition costs, and scale sustainable growth for HVAC providers.

Hook Agency

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
107K	24.63%	0.57	27.17%	64.38%	4.14%	3.81%	0.05%	0.17%	0.29%

Hook Agency is a digital marketing agency that helps service-based businesses obtain quality leads through sponsored ads, SEO, and website design. While not a lead marketplace per se, Hook Agency builds targeted marketing funnels that attract high-intent prospects, including those searching for HVAC services.

Sixth City Marketing

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
41.4K	-5.08%	0.49	32.46%	58.56%	5.76%	2.52%	0.09%	0.23%	0.39%

Sixth City Marketing is a digital marketing agency that helps businesses get qualified HVAC leads through SEO, paid advertising, and content-driven campaigns. Instead of selling pre-generated leads, the agency builds custom acquisition strategies that attract high-intent HVAC prospects directly to your website.

Here are the lead generation services Sixth City Marketing provides:

• SEO for inbound lead growth
• PPC advertising and campaign management
• Content marketing and on-site conversion optimization
• Website design focused on lead capture and usability

With Sixth City Marketing, businesses pay for ongoing marketing performance rather than leads. The focus is on attracting decision-makers from your target market and turning consistent traffic into measurable, high-quality inquiries.

Embarque

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
69.9K	-2.22%	0.49	28.01%	56.94%	5.00%	9.60%	0.06%	0.11%	0.28%

Embarque is a revenue-focused SEO and content marketing agency that helps B2B companies get qualified HVAC leads. Rather than selling pre-generated leads, Embarque builds an organic acquisition system that attracts high-intent prospects through search-driven content.

Embarque offers the following marketing strategies for HVAC:

• SEO-led content strategy focused on buyer intent
• Long-form, conversion-oriented articles designed to rank and convert
• On-site optimization to turn traffic into inquiries
• Performance tracking tied to pipeline and revenue

Embarque enables regular, high-quality HVAC leads for service providers by focusing on intent-based search traffic and long-term marketing strategies.

HVAC Lead Management Software

HVAC lead management software helps service providers organize, track, and convert HVAC leads efficiently, including phone calls, web forms, and marketing campaigns, allowing you to get your best HVAC leads and reduce missed opportunities.

Among the features are automated lead routing, CRM integration, follow-up reminders, and analytics dashboards. By using HVAC lead management software, you can optimize your sales workflows, improve response times, and ultimately increase conversion rates while maintaining a clear view of your marketing pipeline.

Jobber

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
7.53M	-71.77%	0.93	77.03%	14.62%	2.33%	5.99%	0.01%	0.00%	0.03%

Jobber is a cloud-based company management software platform that helps you capture, manage, and follow up on HVAC prospects, but it does not sell HVAC leads directly. Likewise, Jobber provides lead management and marketing automation tools to help you track where enquiries come from, automate follow-ups, and streamline client interactions.

ServiceTitan

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
2.82M	17.80%	0.25	69.02%	22.68%	2.89%	1.37%	0.05%	3.71%	0.29%

ServiceTitan is a service management tool that helps you get HVAC leads by improving communication and timing. While the platform doesn’t directly sell leads, it enables service teams to capture and organize HVAC inquiries in a single central system.

ServiceTitan offers scheduling, dispatching, invoicing, and integrated communication, so you can respond quickly to HVAC prospects and maintain clear follow‑up workflows. Likewise, the platform includes reporting and analytics tools that allow you to track your lead sources and measure campaign performance.

Workiz

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
918.9K	22.48%	0.28	72.08%	17.59%	4.26%	2.00%	0.06%	3.78%	0.23%

Workiz is a field service management platform that enables service-based businesses, such as HVAC, to manage leads more effectively. Unlike traditional lead marketplaces, Workiz focuses on streamlining operations and converting inbound inquiries through its software tools.

These are the types of leads and traits Workiz can assist with:

• Service requests from homeowners or businesses
• Scheduling and appointment management
• Contact details, including name, phone number, and email
• Location and service area for each lead

With Workiz, you can track lead sources, prioritize high-intent inquiries, and improve follow-up efficiency. The platform helps ensure that every HVAC lead is captured and managed effectively, maximizing your conversion potential and operational productivity.

FieldEdge

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
326.3K	22.42%	0.21	74.60%	16.80%	3.14%	0.36%	0.03%	4.86%	0.22%

FieldEdge is a field service management software platform that helps HVAC businesses organize, track, and convert incoming inquiries into sales. While the platform isn’t a traditional lead marketplace, it consolidates all your leads into a single system.

FieldEdge provides scheduling, dispatching, client communication tools, and integrated reporting to streamline lead management, from increasing response times to improving conversion efficiency.

HVAC Lead Marketplaces

HVAC lead marketplaces are online platforms where you can buy HVAC leads from a pool of purchase-ready prospects.

• Exclusive and shared leads: Choose between leads sold to only one contractor or shared with multiple providers
• Lead details: Access contact information, service type, location, and project specifics
• Pay-per-lead pricing: Only pay for verified, qualified leads that meet your targeting criteria
• Real-time delivery: Receive leads instantly to ensure timely follow-up and higher conversion rates

As a contractor, you can use HVAC lead marketplaces to get the HVAC leads you need without having to nurture them extensively or conduct any marketing, for that matter.

Home Improvement Leads

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
313	-581.83%	0.41	86.08%	6.08%	1.24%	2.30%	0.03%	4.26%	0.04%

Home Improvement Leads is a lead generator where you can get HVAC leads alongside three other lead categories: solar, window, and roofing. The company focuses on shared HVAC leads, offering one of the lowest lead caps. In other words, they limit the number of contractors to whom their shared leads are sold and do not resell old leads.

Here are the lead details you’ll get:

• Lead type (for example, HVAC installation)
• Name, email, and phone number
• Location and street address

Likewise, Home Improvement Leads offers free access to its cloud-based CRM, with real-time lead reports.

HomeGuide

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
1.056M	-46.06%	0.64	17.84%	75.52%	1.67%	4.64%	0.01%	0.20%	0.12%

HomeGuide is a marketplace that connects homeowners with local HVAC service providers. Rather than functioning as a traditional lead distribution platform, it enables businesses to generate inbound leads by listing their services within the marketplace.

Billy.com

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
14.4K	8.53%	0.54	54.49%	30.00%	4.83%	3.66%	0.15%	5.94%	0.93%

Billy.com is an incredible asset for lead buyers and customers, service HVAC, home improvement, solar, and some other niches. Unlike other lead generators, they are very open about what leads you can buy and how much these leads cost.

Here are the HVAC leads you can buy with Billy.com:

• Boilers
• Central AC
• Ductless AC
• Ducts & Vents
• Electrical Baseboard
• Furnaces
• Heat Pumps
• Heating and Cooling
• Thermostats
• Water Heater
• Window AC

Exclusive HVAC leads cost between $20 and $120 per lead, and shared leads (up to 4 service providers) cost between $8 and $49 per lead, with the cost per lead varying by the service type.

Salesfully

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
5K	56.00%	0.46	39.52%	39.93%	14.97%	3.57%	0.04%	1.29%	0.68%

Salesfully is a lead generation platform where you can get HVAC leads on a pay-per-lead basis.

Here’s how you can use Salesfully to get HVAC leads:

• Choose your target audience. Filter leads by industry, location, company size, or other criteria to reach the most relevant prospects.
• Set your budget. Purchase leads that fit your marketing spend while ensuring quality and quantity.
• Access your leads. Salesfully delivers verified contact information, including email, phone numbers, and company details, through a user-friendly dashboard.

You can see how leads are being used, how well your campaigns perform, and how many people are being reached in real time. Then you can enhance follow-ups, increase conversions, and get the most out of your investments.

HVAC Call & Lead Management Software

HVAC call and lead management software lets HVAC contractors track, organize, and make the most of calls and leads coming in from a variety of marketing sources in one place. By combining call analytics, CRM features, and performance reporting, you can understand which campaigns generate the best calls, improve response times, and increase booking rates. 

Phonexa

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
322K	267.11%	0.61	40.78%	28.63%	5.82%	12.91%	0.03%	11.69%	0.13%

Phonexa is an enterprise-grade tracking and distribution platform for calls, leads, fraud, and compliance. The platform helps manage, distribute, and track all types of leads and calls, including HVAC leads. Granular analytics, accurate attribution, and custom routing are just the tip of the iceberg of opportunities you get as a client with Phonexa.

For those willing to trade HVAC leads, Phonexa offers state-of-the-art ping tree and Ping Post Calls 2.0 functionality that distributes leads to the optimal buyer.

Here are the technologies at the core of optimal lead distribution:

Ping Post	Ping post is a technology that allows potential lead buyers to get crucial information about their clients before deciding whether a particular client is worth bidding on. Once bids are made, the lead is sold to the highest bidder.
Ping Post Calls 2.0	Ping Post Calls 2.0 feature is essentially a ping post for callers. The same rules apply: potential buyers are pinged with important information on the caller before they accept or decline the lead.
Ping Tree	A ping tree is a cascading lead distribution in which leads are routed to an optimal campaign; if the optimal buyer declines the lead, the next-best campaign is used, and so on, until the lead is sold or fails to meet buyers’ or sellers’ criteria.

 

Get started with Phonexa and discover a unified performance marketing software suite.

Housecall Pro

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
4.58M	1.44%	0.36	72.95%	14.84%	5.33%	2.47%	0.07%	4.07%	0.28%

Housecall Pro is a business growth platform that helps companies track and expand operations, including generating HVAC leads and appointments. While Housecall Pro doesn’t provide HVAC leads for sale directly, it helps manage inbound inquiries in one centralized system.

Housecall Pro also helps with automatic reminders, invoicing, and follow-ups, and employs tracking software to collect valuable data on your leads throughout the customer journey. 

Service Fusion

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
1.18M	-19.25%	0.21	80.92%	11.83%	2.98%	0.45%	0.05%	3.63%	0.12%

Service Fusion is a management platform that helps HVAC businesses organize and streamline customer interactions, job scheduling, and lead tracking. While it doesn’t offer HVAC leads for sale, it has plenty of tools to capture, manage, and follow up on inquiries.

Among the features are automatic invoicing, appointment scheduling, communication tools, and reporting dashboards to keep track of your marketing and sales pipeline. With ServiceFusion, you can enhance operational efficiency and ensure that every HVAC inquiry is nurtured toward conversion.

CallRail

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
683.7K	3.89%	0.26	71.52%	20.81%	3.28%	0.73%	0.08%	3.33%	0.25%

CallRail is a lead and call tracking platform that helps analyze, measure, and improve the customer journey. Rather than selling HVAC leads directly, CallRail enables you to track which marketing channels generate high-quality calls and leads, capturing data such as call source, duration, recordings, keywords mentioned, and call outcome.

• Track calls back to specific ads, keywords, or landing pages
• Record and analyze conversations for quality and intent
• Identify high-converting channels and optimize spend
• Integrate call data into CRM and marketing platforms

Home Services Platforms for HVAC Lead Generation

Home services lead platforms for HVAC lead generation connect homeowners actively searching for services with local professionals across HVAC, plumbing, electrical, roofing, and remodeling. You can get HVAC leads tailored to specific locations and service types.

HVAC home services platforms offer quick access to ready-to-buy customers without the need to build your own marketing infrastructure. Leads are typically delivered as form submissions, phone calls, or instant bookings.

conXpros

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
1.43K	-311.33%	0.55	31.13%	21.28%	1.95%	4.49%	0.02%	40.90%	0.23%

conXpros is a platform where you can get HVAC leads as well as leads from over 40 adjacent niches. The platform also sells live inbound calls, so you can get a nice mix of medium leads and high-intent callers or avoid the competition altogether.

• Traditional leads – $45 to $85
• Live inbound call leads – $45 to $100

You can buy HVAC leads of the following types: cooling, heating, air conditioning, central/ductless A/C, ducts & vents, heat pumps, boilers, furnaces, fallen tree removal, air purification & filtration, and HVAC replacement.

What sets conXpros apart is their lead qualification and follow-up process. Every HVAC lead undergoes a complex 7-point verification process, followed by a thorough follow-up – 2 text messages, 2 emails, and 3 phone calls – after the lead has spoken to the contractor.

EverQuote

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
3.1M	8.49%	0.4	51.02%	1.27%	36.43%	5.01%	0.02%	1.46%	4.80%

EverQuote is an online HVAC marketplace that connects leads with service providers based on their specific quotation requests. With EverQuote, you can get HVAC leads who are already comparing offers and ready to engage.

Modernize

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
848K	25.26%	0.66	28.65%	53.34%	10.66%	4.21%	0.03%	2.71%	0.40%

Modernize is an online home improvement marketplace that connects homeowners with HVAC contractors by matching qualified service inquiries to relevant providers. Rather than functioning as a traditional lead distribution platform, it focuses on delivering high-intent, pre-qualified prospects directly to contractors.

The platform allows HVAC providers to manage and respond to incoming inquiries efficiently, ensuring timely engagement with homeowners actively seeking services. Modernize helps contractors prioritize opportunities, improve conversion rates, and grow their local business by connecting them with motivated, ready-to-buy leads.

Bark

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
2.82M	-11.08%	0.48	46.52%	33.10%	2.65%	2.04%	0.07%	15.28%	0.33%

Bark is a UK-based online marketplace that connects HVAC consumers with local professionals. The platform captures the lead’s contact information, service needs, and urgency, helping you prioritize the right HVAC leads and follow up with them.

Among the features are lead filtering, direct messaging, and CRM system integration, all designed to help you grow your client base, manage inquiries efficiently, and improve conversion rates.

Networx

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
408K	-18.20%	0.63	34.57%	30.32%	3.04%	5.44%	0.05%	25.77%	0.81%

Networx is a lead generation marketplace that connects homeowners with local businesses alongside the niches of HVAC, plumbing and electrical, roofing and siding, remodeling and renovation, and handyman and general home services.

Working within a pay-per-lead business model, Networx provides you with the contact information for homeowners who have submitted an HVAC service request, unlocking high-intent HVAC leads for your business.

Homeyou

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
144.6K	44.45%	0.59	21.27%	72.24%	2.07%	3.84%	0.10%	0.38%	0.09%

Homeyou is an online marketplace that connects homeowners with local HVAC service providers, helping engage motivated leads in the early stages of their journey. Instead of distributing leads through traditional channels, Homeyou focuses on providing pre-qualified, high-intent HVAC leads directly to service providers.

HVAC Local Services Platforms

HVAC local services platforms connect consumers with nearby service providers, generating leads by matching service requests with qualified businesses. Using thorough lead information, regional targeting, and real-time notifications, you can prioritize your HVAC leads by multiple criteria and follow up on them quickly.

Thumbtack

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
7.77M	10.38%	0.46	45.24%	35.43%	2.64%	6.42%	0.07%	9.69%	0.52%

Thumbtack is a US-based service marketplace that helps HVAC leads find and connect with local service providers, unlocking high-intent inquiries for your business. Using Thumbstack, you can engage with prospects at the early stages of the customer journey as well as those ready to convert into paying customers.

Angi

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
6.34M	-44.62%	0.55	30.59%	56.67%	2.33%	2.53%	0.03%	7.41%	0.45%

Angi is a marketplace for home services that links homeowners with local HVAC service providers. With location-based matching, Angi delivers intent-driven HVAC inquiries that can be nurtured into high-paying customers.

HomeAdvisor

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
2.52M	-30.34%	0.54	40.63%	43.21%	2.90%	3.73%	0.03%	9.11%	0.39%

HomeAdvisor is a home services marketplace connecting HVAC leads with local businesses. You can use the platform to engage motivated prospects early in the customer journey, with real-time lead delivery and detailed lead info.

TaskRabbit

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
2.44M	-2.35%	0.45	47.02%	38.20%	3.76%	2.83%	0.06%	7.76%	0.38%

TaskRabbit is an online marketplace that connects HVAC leads with local service providers, helping you engage with customers actively seeking home services. Rather than functioning as a traditional lead distribution system, TaskRabbit focuses on matching qualified, location-specific tasks with available contractors.

TaskRabbit is ideal for local HVAC companies looking to capture immediate, actionable leads from a trusted, on-demand marketplace.

Pay-Per-Call Networks

With HVAC pay-per-call networks, you only pay for qualified calls, not for clicks or impressions, which are usually calls that last a minimum required amount of time.

Pay-per-call HVAC networks often offer detailed targeting options, allowing you to focus on specific demographics and locations. Likewise, many platforms also provide tools for call monitoring, recording, and analytics.

99 Calls

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
9.85K	-83.67%	0.48	35.55%	53.24%	7.09%	3.37%	0.03%	0.49%	0.24%

99 Calls is a lead generation company that offers quality HVAC leads and leads from around three dozen related industries. 99 Calls uses local SEO, search engine advertising, directories, review websites, Google My Business, and more to deliver high-intent, well-targeted organic leads.

HVAC leads at 99 Calls cost $15 to $59 per lead and are available through their proprietary lead generation program. Upon enrolling in a plan, you will also be able to include your business in listings and get some free lead management and real-time progress reports.

Ringba

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
310.7K	-65.05%	0.43	70.75%	24.17%	2.95%	1.44%	0.06%	0.51%	0.11%

Ringba is a call tracking and lead management platform that helps HVAC businesses optimize inbound call leads and improve conversions. Unlike traditional lead sources, Ringba focuses on tracking, routing, and analyzing calls to ensure you connect with high-intent prospects efficiently.

Here’s how Ringba supports lead management:

• Track calls from multiple marketing channels in real time
• Route calls to the most appropriate agents based on criteria like location, lead type, or schedule
• Analyze call performance with detailed dashboards and reporting
• Optimize campaigns using metrics like call duration, lead quality, and conversion rates

Result Calls

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
14.54K	20.48%	0.5	58.61%	21.90%	5.63%	7.73%	0.06%	2.94%	3.12%

Result Calls is a lead generation and appointment‑setting service that helps HVAC businesses connect with high‑intent prospects through live calls and qualified inquiries. The platform delivers real‑time phone leads that match your target criteria, enabling immediate follow‑up and higher engagement.

Likewise, ResultCalls offers services like call verification, lead tracking, and CRM integration. By prioritizing quality conversations over generic traffic, it supports more efficient lead acquisition and sales pipeline growth.

33 Mile Radius

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
7.04K	-79.48%	0.41	49.71%	28.07%	3.41%	5.03%	1.03%	12.46%	0.29%

33 Mile Radius is a lead generation platform that helps HVAC service providers acquire high‑intent phone calls and leads that connect directly to sales teams, reducing competition and improving conversion rates. With 33 Mile Radius, you can focus on specific ZIP codes and HVAC service types to make sure all HVAC leads you get are conversion-ready.

HVAC Lead & Service Platforms

HVAC lead and service platforms connect service providers with HVAC leads while enabling business growth tools, like tools for managing and optimizing lead flows, engagement, conversions, and follow-ups.

Nextdoor

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
165.58M	-2.78%	0.51	80.23%	15.47%	2.40%	1.72%	0.08%	0.03%	0.06%

Nextdoor is a platform where homeowners share recommendations, reviews, and local news. For HVAC businesses, it serves as a lead generation tool by connecting directly with local residents seeking trusted service providers. 

Here are the strategies to get HVAC leads with Nextdoor:

• Local service visibility – create a business page that appears in local feeds
• Community engagement – post updates, maintenance tips, or seasonal offers to attract homeowners’ attention
• Referral-based leads use reviews and suggestions from locals to get warm, quality leads
• Targeted promotions use local advertising to reach potential customers in specific areas

Nextdoor ensures leads come from real homeowners in your service area.

Choice Home Warranty

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
1.15M	-6.58%	0.4	59.03%	24.84%	6.61%	4.34%	0.05%	4.82%	0.31%

Choice Home Warranty is a home warranty provider that connects homeowners with pre‑screened HVAC contractors. While the platform doesn’t sell HVAC leads directly, you can receive requests from real homeowners actively seeking help with heating, ventilation, or AC.

Salesgenie

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
59.8K	-21.77%	0.39	43.69%	33.50%	5.51%	3.07%	0.08%	13.66%	0.49%

Salesgenie is an HVAC lead generation platform that offers tailored targeting by location, service type, and property details, ensuring every lead is purchase-ready. As an HVAC provider, you can use Salesgenie to get a steady supply of qualified leads, from requests for repairs and installs to maintenance.

Wrench Group

Overall Traffic, Q3 2025	Traffic Dynamics, Q3 2025 vs. Q3 2024	2-Year Average Traffic Share by Channel
		Bounce Rate	Direct	Organic Search	Referral	Social Media	Mail	Paid Search	Paid Referral
11.8K	17.61%	0.44	37.67%	47.46%	4.67%	9.74%	0.03%	0.01%	0.43%

Wrench Group is a home services network that connects HVAC companies with a steady flow of service opportunities across multiple regions in the U.S. By joining their network, you can tap into a larger customer base and receive qualified HVAC leads without spending time on marketing or lead sourcing.

One key advantage of Wrench Group is its focus on operational support and marketing, helping HVAC businesses expand reach and increase revenue. With Wrench Group, you can establish a sustainable flow of leads who are actively looking for HVAC repair, installation, or maintenance services.

Commercial HVAC Leads You’d Like To Get

To grow your HVAC leads in numbers and quality, you need to decide on the type of clients you want: commercial HVAC leads, residential HVAC leads, exclusive HVAC leads, shared HVAC leads, or one of the numerous subtypes (for example, aged leads).

Step 1: Choosing the Right Type of HVAC Contractor Leads

Chances are, you already have specific HVAC customers in mind; for example, air conditioning leads. But this is not enough – this is not a granular segmentation you’d like to get to maximize conversions. 

At this stage, it’s important to acknowledge that air conditioning leads vary in quality, intent, price, demographics, psychographics, interactions, and countless other parameters that you must factor in when buying HVAC leads. The more accurately you’ve defined your ideal customers, the more of them you can convert.

Here are the two major groups of HVAC service leads:

Exclusive HVAC leads	Exclusive HVAC leads are sold to a single buyer, a unique business opportunity. The absence of competition leads to higher conversion rates and price per lead, reaching hundreds of dollars per lead.
Shared HVAC leads	Shared leads for HVAC are sold to several buyers simultaneously, so you have to compete with other contractors. However, these leads are much cheaper, so you can also make good money.

Exclusive HVAC leads might seem like a better option, but it’s not necessarily the case. For example, if you’re good at lead nurturing and sales, you might benefit more from shared HVAC leads because of their lower price and potentially higher volume.

Step 2: Choosing the Right HVAC Lead Generation Companies

After deciding on the type of leads you need, find companies that offer those leads.

Here are the main types of lead generation companies to buy HVAC leads from:

• Lead generators
• Lead agencies
• Marketplaces
• Affiliate networks
• Data brokers

Some HVAC lead generation companies may even provide you with lead tracking software and creative materials, like, for example, HVAC sales pitch examples, so you can convert as many leads as possible. 

Level Up Your Lead Management with Phonexa

Not only is it important to buy quality HVAC leads, but it’s also crucial to uncover how they behave throughout the customer journey. The better you know your customers, the more accurately you can match them with a sales rep on the other end.

“It’s surprising how many platforms don’t give you that full control – that’s the feedback we hear from a lot of our clients. They just love the fact that whatever they’re trying to achieve, they can do it. That’s what I mean when I say that our goal is to build the best system possible and get out of the way – we don’t want to be there grabbing the headlines and restricting what our clients can do.” – Davic Pickard, CEO, Phonexa, during the Pioneering Pay-Per-Call Excellence webinar

 

Here are the two core products you get with Phonexa:

Here are the six extra features that come together with LMS Sync and Call Logic:

Get started now to craft your perfect solution for higher ROI and make the most of your HVAC leads.

Frequently Asked Questions

How do I choose between HVAC lead generation companies?

First, you should decide on the type of HVAC leads you need – shared, exclusive, live transfer, etc. – and whether you are okay with pre-generated leads or want fresh leads. Then you can narrow it down to HVAC lead generation companies that meet your needs.

How to get more customers for my HVAC business

You can generate free HVAC leads using your owned media channels (website/blog/social media), get HVAC leads through paid advertising, or buy HVAC leads from lead generators, agencies, marketplaces, and affiliate networks.

How to buy HVAC leads

To buy HVAC leads, you must join an HVAC lead generation program through an affiliate network or partner directly with lead generators.