Retreaver for Pay Per Call: Are There Alternatives?

Whether you’re an affiliate network that connects buyers and sellers, an advertiser willing to increase customer volumes, or an affiliate looking for sales, a robust pay per call software suite can help you immensely in generating and acquiring calls.

With Retreaver, an inbound call tracking and management software rated 4.9/5 on G2, you can track, attribute, route, and analyze inbound calls at scale, a solid foundation for your pay per call campaigns.

But is Retreaver the only choice for your business, or are there alternatives?

Below are the top 5 Retreaver competitors when it comes to pay per call campaigns.

Top 5 Retreaver Alternatives

Phonexa: Pay Per Call Tracking, AI Call Agents & Fraud Detection

Phonexa is an enterprise-grade pay per call platform that provides an infrastructure layer for affiliate networks, buyers, and affiliates. To power your pay per call operations, Phonexa uses its core module for tracking and routing calls, Call Logic:

• Call routing: Automate caller journeys through IVR and AI Call Agents to qualify and route traffic without engaging human agents.
• Quality control: Reduce chargebacks and budget leaks by filtering out fake and low-quality calls before they reach your pipeline.
• Granular analytics: Use dynamic number insertion (DNI) to attribute calls back to web sessions and surface actionable data.
• Data logging: Log and share caller data in real time to help your agents meet callers where they are and avoid redundant questions.

With Phonexa, you can streamline your call generation, routing, and acquisition while unlocking granular insights into inbound calls. Likewise, you can run email and SMS campaigns to follow up on calls that don’t convert and much more.

“We have a pretty consultative approach. We don’t just dive in and show people a demo – we’ll spend some time discovering their business and spending, finding out if there is a use case for our software. There’s nothing worse than someone trying to force you down a road of using software that’s not the right fit for you. If Phonexa isn’t the right fit for you, we will be the first people to tell you that.” – David Pickard, CEO, Phonexa, from the Pioneering Pay Per Call Excellence webinar 

Get started with Phonexa to get the most out of inbound calls and leads.

CallRail: AI-Powered Call Tracking

Designed for call-centered businesses, CallRail is an advanced call tracking software for pay per call, bridging campaigns, conversations, and customers. With CallRail, you can track, analyze, attribute, and route calls and use native AI to streamline your operations. 

For example, you can plug into conversational intelligence to aggregate call summaries, or use a voice assistant to qualify calls and book appointments. The platform can also tag conversations, score leads, follow up on calls, and even create action plans based on historical records and caller data.

Twilio: Customizable Call Tracking & Management

Twilio is a customer engagement platform that provides APIs you can use to build a custom call tracking and management solution.

• Embedded calling: Use ready-made software developer kits (SDKs) to build and integrate VoIP solutions.
• Call tracking: Leverage DNI and toll-free numbers for granular call tracking and attribution.
• PCI & HIPAA compliance: Keep your inbound and outbound conversations private and compliant, no matter how many parties are on the line.
• Interactive voice response: Reduce operational costs by routing callers through configurable phone trees.
• Conversational intelligence: Reveal insights into your customer interactions, enhance your agent performance, and prioritize leads based on historical data.

An important caveat is that the Twilio setup requires significant coding. So, you should consider this platform only if you’re willing to spend your resources on technical development.

HubSpot: Call Tracking & Management within a CRM

HubSpot is a popular CRM that, in fact, complements its core functionality with call tracking and management tools. From setting up calling channels to automating call scoring, HubSpot enables you to build robust pay per call campaigns, seamlessly synced with the rest of your customer data to create a centralized business hub.

• Conversational intelligence: Record and summarize calls to reveal actionable insights for sales leaders and reps. Use conversational data to surface coaching opportunities, top objections, and general traffic trends.
• Call scoring: Assign scores to inbound calls based on engagement, fit, or a combined model, and use the scoring data to create workflows, such as routing the highest-intent callers to specific destinations.
• Multi-touch attribution: Attribute conversions to customer journey stages and use this data to identify and double down on your most important touchpoints and conversion levers.

Important note: Although HubSpot lacks some key pay per call features, such as DNI, you can close these gaps using the app marketplace, from where you can install popular call tracking solutions, including CallRail, right into HubSpot.

CloudTalk: Call Monitoring & Routing

CloudTalk is an AI-powered business platform that provides cloud-based calling services and numerous call tracking and attribution features needed for pay per call operations.

• Calling services: Access a VoIP system with HD audio, voicemails, and on-hold messaging. The solution provides you with toll-free numbers spanning 160+ countries.
• Call flow adjustment: Build an unlimited number of call flows with 20+ routing options, routing traffic based on caller data and agent skills. No code required.
• Call monitoring: Join live calls to supervise, guide your agent, or assist as a third conversation participant. Stay on top of your agents’ performance to personalize coaching and increase productivity.
• Conversational intelligence: Automatically transcribe conversations and distill them into actionable data, such as common objections, sentiment, recurring topics, and areas for your team’s improvement.

What Is Retreaver?

Retreaver is a comprehensive call-tracking platform that offers the tools needed to build a high-delivering pay per call campaign, from call tracking and reporting to cross-channel attribution and actionable analytics.

The platform caters to insurance, home services, legal, and healthcare businesses, providing tools to help them stay compliant and competitive in their markets. Thanks to seamless integrations, you can modify Retreaver’s functionality with lead management, compliance, customer relationship management, analytics, and other tools and tailor the solution to your needs.

Retreaver Attribution Tools & Call Tracking

As a Retreaver client, you gain access to several attribution models:

• Online Attribution: By pairing dynamic tracking numbers with UTM tags, the platform ties calls to web sessions and channels, such as paid ads, organic search, and email campaigns.
• Offline Attribution: Using static tracking numbers, you can attribute calls to more traditional media, including TV, radio, and billboards.

Once the calling data is captured, it’s consolidated with the rest of the customer journey within a multi-layered dashboard. That’s where your call recordings are, too. You can use them to sort conversations by keywords and, for instance, surface interactions with specific intents or outcomes.

Important: Since Retreaver doesn’t have native call recording, you can access this feature by integrating with software like VoiceBase.

Retreaver Reporting

Retreaver features multiple report types, allowing you to measure conversion rates by traffic sources, buyers, and caller attributes. With ROI and revenue reporting, you can drill into the performance of your channels, campaigns, agents, and buyers to identify top performers.

Retreaver Analytics Tools

For the most part, Retreaver analytics are handled by the AI Analyst, a smart assistant that automatically digs into calls to present you with the most relevant data.

By default, AI Analyst zeroes in on call intent and outcome. If you, however, need to extract more data from your calls, you can use custom AI prompts to, for example, learn if the caller was frustrated or if an appointment was scheduled.

AI Analyst can analyze calls on three levels:

• Publisher level to analyze traffic sources
• Buyer level to analyze specific call destination
• Buyer group level to analyze calls routed to a specific group of buyers

To navigate conversations, you can use tags that AI assigns based on call outcomes. Tag filtering is very practical for organizing your data logs, and it can help you identify low-quality traffic sources and compare intent across campaigns, among other things.

Retreaver Call Routing Tools

Within the Retreaver ecosystem, call tags are also a backbone of routing logic. To ensure traffic reaches the right destination, you can route callers based on language, geolocation, conversation duration, and tag-level data (more often called attributes).

• Call capping and concurrency: Limit the number of concurrent calls and the call volume per hour, day, week, or month for buyers.
• Tiered routing: Ping callers to buyers and agents in order of priority until routed.
• New buyer priority: Route return callers to new endpoints to increase the chance of a conversion.
• Caller data delivery: Send call data to buyers as soon as the routing decision is made.

Likewise, Retreaver features IVR used for building custom caller journeys, which prospects can control with either voice or keypad inputs.

Retreaver Automation & A/B Testing

Retreaver streamlines workflows by enabling marketing automation based on call attributes and outcomes, such as nurturing email sequences or manager notifications.

The platform also helps you optimize campaigns with A/B testing. You can duplicate, modify, and split-test your caller journeys, so that you can identify and deploy the best-performing prompts or routing instructions.

Retreaver Contact Center & Management Tools

• Caller data whispering: Share key caller information with agents just before they join a conversation.
• Call controls: Put calls on hold and transfer them to other team members to reduce wasted opportunities and increase customer satisfaction.
• Collaborator tools: Add collaborators to your Retreaver account and permit them to adjust their call center settings and monitor caller logs.

Retreaver Market-Specific Features & Compliance

To be compatible with the healthcare market, Retreaver features SOC 2 Type II Certification and configurable data handling to keep sensitive health information protected and your business HIPAA-compliant.

As for the other niches, such as finance, insurance, and home services, the platform supports specialized routing rules. For example, if you’re selling insurance leads, you can route calls based on specific insurance verticals and coverage types.

By integrating with Jornaya and TrustedForm, Retreaver can capture users’ consent to be contacted, which serves as proof of TCPA compliance. It allows you to resolve disputes and avoid legal action.

Retreaver Integrations

Retreaver supports webhooks and provides a JavaScript library with API scripts. You can expand the platform’s functionality by plugging it into Dropbox for data storage, WordPress for content management, GA4 for analytics and data visualization, and many other tools.

By using Retreaver HubSpot integration, you can build more sophisticated tech stacks, centralizing your calling data, including data from other integrations.

Retreaver Pricing

To give you the maximum flexibility, Retraever operates on a pay-as-you-go model. In other words, you’re charged when you use the software, like $0.05 per minute of call tracking and $1 per monthly phone number rental.

Read also: The Complete Guide to Pay Per Call Numbers in 2026

Retreaver also provides a list of call events that it doesn’t charge for, including real-time bidding and dropped calls. For more information about the Retreaver cost, contact support.

Retreaver Support

• Onboarding: New clients can book onboarding sessions to get familiar with software controls and learn how to set up and track campaigns.
• Ticket-based system: You can provide your contact information and describe your problem to get a quick, effective solution.
• Self-service: Users can explore tens of guides on call routing, integrations, reporting, and other topics at Retreaver Help Center.

Is Retreaver the Right Choice for You?

By consolidating so many call tracking and management features into a single platform, Retreaver creates a centralized ecosystem that enables businesses to manage their pay per call campaigns without switching between solutions.

From granular attribution to AI-powered call tagging and routing, Reatreaver lets you build smart, efficient workflows – all while giving you data ownership needed to inform both your and your partners’ strategies.

Does Retreaver have any shortcomings? If we had to name a few, it would be a lack of built-in call recording and AI voice agents. That said, you can close these gaps through native integrations, turning Retreaver into your ideal pay per call solution.

Frequently Asked Questions

What is Retreaver keyword tracking, and how does it work?

Retreaver enables you to track keywords on two levels. You can either transcribe conversations and scan them for specific keywords or explore what SEO or PPC keywords drove conversations using Retreaver dynamic number insertion.

What Retreaver API documentation do I get?

Retreaver provides an extensive API documentation library for integrations and configuring software. Scripts are available in JSON and XML formats.

How do I get my Retreaver free trial?

Instead of a free trial, Retreaver offers product demonstrations, in which experts walk you through the software’s functionality and provide pricing details.