Maximize Revenue on Every Call
Call Logic powers inbound and outbound call flows with smart tracking, routing, bidding, and AI Call Agents, helping brands improve efficiency, customer experience, and revenue outcomes.
Home Services
“Once we brought in Call Logic for handling live calls, things really leveled up. The real standout has been the AI Call Agents—we were skeptical at first, but they’ve cut our call drop-offs by 38%.”
Financial Industry
“Phonexa has completely helped us scale our business. The team gives us the ability to set concurrencies, hourly, and daily limits, and gives us full control over our lead flow.”
Insurance
“Phonexa has taken our insurance agency to the next level. Phonexa gives us all the tools necessary to become an elite and competitive insurance agency.”
Completed Client Requests
120,000+
Call Minutes Tracked
15+ Million
Custom API Integrations
2,300
Expertise & Innovation
20+ Years
Call Logic: Full-Funnel Call Tracking, Routing & Distribution
Seamless Call Tracking, Routing, and Revenue Attribution
Eliminate Disconnected Systems
Stop stitching together your call data across tools. Call Logic centralizes call tracking, channel attribution and routing in one powerful platform.
Optimize Performance Across Every Call Flow
Measure inbound call performance by source, campaign, or keyword, and route high-intent calls using advanced logic, buyer rules, and IVR inputs.
Intelligence That Converts
From real-time analytics to AI Call Agents that drive completions, Call Logic gives you the tools to boost efficiency and capture more value from every conversation.
Core Product
Track, Route & Monetize Calls
Phonexa’s Call Logic module enables inbound call tracking and management for pay per call. Maximize revenue with intelligent call routing and real-time performance tracking.
And More
Manage, Distribute, & Monetize Leads
LMS Sync is Phonexa’s lead management and distribution platform designed to help you capture, qualify, route, and monetize leads efficiently.
Email & SMS Marketing
DELIVER HIGH-CONVERTING CAMPAIGNS
Cloud Phone System
REDUCE COSTS & BOOST CALL CENTER PRODUCTIVITY
Click Tracking
BUILD AFFILIATE OFFERS & TRACK PERFORMANCE AT SCALE
User Behavior Recording & Analytics
TRACK EVERY CLICK & INTERACTION FOR OPTIMAL CONVERSIONS
Suppression List Management
MANAGE COMPLIANCE & SUPPRESSION LISTS WITH EASE
Automated invoices and payments
MANAGE GLOBAL INVOICES, PAYOUTS & CASH FLOW
Why Call Logic?
Track Every Call. Route Every Opportunity.
Attribute calls down to the keyword, campaign, and source. Route them instantly to the best agent or buyer to maximize your close rates and ROI.
Smarter Call Routing. Better Conversions.
Define advanced routing logic based on location, time of day, agent availability, or IVR responses. Customize your flows to connect the right calls to the right people.
Real-Time Reporting & Attribution
View call activity and campaign performance in real time. Get the insights you need to improve targeting, cut waste, and drive better decisions.
AI Call Agents That Don’t Miss a Word
Phonexa’s AI Call Agents bring intelligence and automation to your inbound call experience. Built directly into Call Logic’s IVR, AI Call Agents interact with callers, qualify and route them, all without human intervention.
Personalized Interactions: Customize how AI Agents speak using prompts, data fields, and responses.
24/7 Coverage: Never miss a lead with off-hours and surge-ready automated coverage.
IVR Integration: Easily add AI Agents as modular, no-code blocks within your IVR flow.
Smarter Call Completion: Reduce drop-offs and boost conversions with intelligent, automated call handling.
Product Features
Call Logic gives you complete control over the call lifecycle—designed for performance, flexibility, and scalability.
- Call Tracking
- Call Attribution
- Keyword & Campaign-Level Reporting
- Interactive Voice Response (IVR)
- Advanced Routing Logic
- AI Call Agents
- Google Ads Call Integration
- Real-Time Analytics
Integrate with your favorite apps
Real Results, Real Growth
See how Phonexa clients are using Call Logic to scale faster, drive more conversions, and turn every call into a revenue opportunity.
IVR, Attribution & Smart Routing for Scalable Growth
Challenges
Static routing, no campaign attribution, missing Google Ads conversions, and no location-based call handling limited performance and insights.
Solutions
Enabled dynamic routing, Google Ads outcome syncing, and geo-based call flows with postcode capture via pre-IVR and fallback IVR scripts.
Impact
Phonexa enabled geographic expansion, increased buyer acquisition, improved call efficiency with IVR failover, and empowered scalable growth across new verticals.
Scaling to 60K+ Leads/mo with Call Logic & LMS Sync
Challenges
Existing tools couldn’t support adHere’s scale, lacked unified tracking and delivery, and offered insufficient routing controls for growth.
Solutions
Deployed custom forms, API posting, deduplication rules, advanced ping tree routing, and real-time visual reporting in Phonexa.
Impact
Scaled to 60K+ leads/month, reduced complexity, enabled growth with custom routing, and sped up optimization with real-time insights.
Oliver Koukoulis-Fribbens
Global Chief Sales Officer at Phonexa, leading the company's technical sales teams and initiatives across Europe, Canada, the United States, and the United Kingdom.
Ready to Scale? Connect with our team!
Oliver heads Phonexa’s sales organization and brings 15+ years of technical-sales leadership to every conversation. He and his team have driven growth across 23+ industries, boosting lead and call volume, and unlocking new revenue streams.
Book a quick call to tap into the expertise powering fast-growing SMBs and global enterprises alike.