Call Tracking Software For Businesses and Agencies

Call tracking software gives you detailed attribution for all your inbound call traffic, so you can measure effectiveness and boost revenue.

Get More Conversions

The simplest way to increase your revenue is to convert more by optimizing your customer journey. Attribution from a call tracking system makes it easy for companies to streamline campaigns for more high-quality leads.

Define the Customer Journey

Call Details

Define the Customer Journey

View a line-by-line description of each lead, including whether the lead was sold or rejected, the time stamp, where the lead came from, which buyer it matched with, and whether or not the lead resulted in a product or service sold.

Define the Customer Journey

Enhance the Caller Experience

IVR and Automatic Call Distributor

Effectively manage your incoming calls with data-driven automatic call routing that distributes calls based on caller IVR responses and agent availability. Use filter settings with caller tracking software so that high-quality leads are given priority.

Get Your Daily Briefing Anytime

Call Logic Dashboard

Get Your Daily Briefing Anytime

See all your daily traffic and other key performance indicators for your campaigns with one program using a comprehensive “at-a-glance” dashboard. This invaluable solution interface gives you real-time data for your incoming calls.

Get Your Daily Briefing Anytime

Call Tracking Software Answers Your Marketing Questions

  • What ads prompted my calls?
  • What keywords are most effective?
  • Which landing pages are successful at driving calls?
  • Which campaigns are getting the best ROI?

Learn More About Call Tracking Software

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Powerful alone. Better together.

Click “Build My Plan” to discover which Phonexa solution best scales with your business, and identify the product in our marketing automation suite that complements your strategy.

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Listen for New Marketing Opportunities

Call Recording

Listen for New Marketing Opportunities

A comprehensive call tracking tool such as sales call recording considerably simplifies tasks and makes critical information easily accessible for businesses to base decisions on. Businesses can bundle digital call recording tools with sales call tracking software to identify issues, recover missed details, keep marketing teams informed, and leverage the potential of untapped insights.

Listen for New Marketing Opportunities

Get Data on Demand in Real-Time

Call Management

Get Data on Demand in Real-Time

Call management provides a smooth, seamless process of lead generation with advanced real-time reporting that guarantees regular updates on the status of your marketing campaigns. Get data-driven solutions aimed at the development and growth of your company with phone tracking software as part of a call management system.

Get Data on Demand in Real-Time

Equip Your Business with Call Analytics

Call Tracking Analytics

Equip Your Business with Call Analytics

Advanced call tracking analytics provide insights into your inbound call tracking and help boost marketing ROI. With intuitive tables and reports, businesses can leverage data from call tracking efforts to assess campaign performance.

Equip Your Business with Call Analytics

Call Tracking Software FAQs

How does call tracking work?

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Call tracking works by empowering a company to have consumer phone numbers that are trackable—this can be applied to custom vanity numbers, local numbers, or toll-free numbers.

When consumers see these numbers online or from other marketing channels and place a call, their calls are tracked by the Phonexa platform. Phonexa delivers valuable data and granular reporting to support these tracking capabilities, providing deep insight to what is driving your calls.

What information can I collect from using call tracking?

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Call tracking delivers a wealth of information to users. You can expect useful insights into your campaign, like what keyword led to the call, the relevant Google Click ID, which web page the call came from, or if the call could be attributed to a marketing campaign.

Phonexa call tracking also lets you hone in on individual calls. The data collected can tell you a caller’s location, the duration of the call, the date and time of the call, whether it is a unique or duplicate call lead, in-depth reporting to why the call was accepted or rejected, and key demographics about your caller.

How can call tracking help with my marketing decisions?

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Call tracking gives you a bird’s eye view of your marketing strategy by connecting your online efforts with your multi-channel marketing activities. With call tracking, you can use caller data for better ad targeting, boost traffic by shifting resources based on real-time call data, generate more calls & leads from popular landing pages, plan future campaign efforts with predictive analysis, and much more.

How does using a ping tree solution with call tracking improve my ROI?

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With Phonexa, you can utilize call lead distribution to boost your revenue by harnessing distribution algorithms based on price, priority of advertiser relationship, and weighted lead traffic – dispersing quality leads to your direct advertisers. Phonexa’s ping tree empowers you to create new monetization opportunities, by distributing your leads to offers that were rejected by other direct advertisers.

What marketing channels work with Phonexa call tracking service?

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Phonexa call tracking service works with nearly every type of marketing channel. You can use it on websites, for paid and organic search, display ads, social media, email marketing, and even traditional sources like print, radio, and television.

Do you offer toll-free and vanity numbers?

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Yes, we are pleased to provide companies with convenient toll-free and vanity phone numbers.

Can I customize the caller experience?

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Phonexa offers a variety of ways that you can create a custom caller experience, delivering customizable features such as an Interactive Voice Response (IVR) and incoming call greeting recordings per call channel. You can utilize local phone numbers depending on your target audience’s location, or pull other data from callers to connect them with the right representative.

Is there a way to record calls?

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Yes, the Phonexa platform comes with call recording. This valuable conversation tracking tool gives companies the opportunity to get a detailed understanding of their conversion calls. Recordings can be used for training purposes or as a way to improve sales performance and customer service.

Can I create a custom IVR that can route callers to specific destinations?

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Absolutely. Our custom Interactive Voice Response (IVR) not only lets you route callers according to specific metrics or filters that you decide; you can also make sure that callers are met with a friendly greeting and a set of menu options to expedite their experience. Schedule a free demo.

What is a Dynamic Number Insertion (DNI) and how can it help my marketing campaign?

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DNI is an inbound call tracking feature where a unique phone number is tied to each ad source to help marketers evaluate offline client behaviors in the same manner they track online behavior through the use of cookies. By implementing DNI, businesses can establish a local presence, increase their marketing budget in real-time, track social media metrics, and use international toll-free phone numbers to market their products and services.

How can businesses leverage Call Attribution for their marketing campaigns?

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By attributing every inbound call, businesses can collect data and gain deep insights into customer behavior, customize and improve the customer experience to engage customers, and implement intelligent call routing to increase customer retention. All of these benefits allow businesses to identify missed opportunities for future campaigns.

Call Tracking Blog Posts

What Is a Call Tracking System - 4

What Is a Call Tracking System?

Call tracking is a system that tracks and sorts information about incoming phone calls. It helps you know who is calling your business and which campaigns are driving those calls.

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The Guide to Inbound Call Tracking Software

The Definitive Guide To Call Tracking: How It Works & What Is Its Impact

From the very beginning, offline and online or digital marketing has been about creating human...

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The Importance of IVR Technology for Call Centers

Looking to capture call data and streamline your campaigns? Learn how IVR technology can help you elevate customer service and process business calls.

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