Lead Distribution Software for Accelerated Data Transfers

Make sure your leads reach the right destination quickly with an automated sales lead distribution solution.

Why Use Lead Distribution?

The best chance at converting a lead is to connect with them within the first five minutes of their contact initiation. Lead distribution software uses automation to promptly deliver leads where they need to go.

Easily Increase Efficiency

Automated Distribution & Real-time Lead Routing

You can set custom configurations using marketing automation to ensure your leads are distributed according to your precise specifications. Automated distribution with ping tree service also reduces errors and disseminates leads faster. Drive high-quality calls with call tracking and lead routing tools, uncover new revenue opportunities, and ensure that leads are matched to dedicated sales reps and account managers.

Generate More Leads

Optimized Forms

Generate More Leads

Choose from various web form templates or build a form that best suits your needs. Create your perfect lead funnel by fine-tuning your forms and adjusting your lead distribution platform.

Generate More Leads

Focus on Conversions

Advanced Filtering Functionalities

Keep your lead distribution process running smoothly by only taking in and allocating prospects that meet your criteria. Set your preferred filters to maintain high-quality traffic or adjust for greater lead volume.

Lead Distribution Software as Part of Your Performance Marketing

Powerful alone. Better together.

Click “Build My Plan” to discover which Phonexa solution best scales with your business, and identify the product in our marketing automation suite that complements your strategy.

Watch how it works in action

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Lead Distribution FAQs

What are the most important lead distribution software features?

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LMS Sync, Phonexa’s lead distribution tool, presents an intuitive campaign management dashboard highlighted by real-time lead routing, advanced analytics, granular reporting, a filtering system, and other critical lead distribution features. Its custom-set configurations and strategy-driven components automate the process of converting leads to customers while also improving workflows and allowing clients to monitor acquisition rates and other essential lead management metrics.

How does lead distribution software use automation?

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Lead distribution software uses automation to direct leads towards specific destinations or buyers at a pre-arranged price. Lead buyers will often set prices for different leads based on various factors. Income level, geographic location, and other fundamental data points can impact what type of prices are set for distribution.

Who uses lead distribution software?

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  • Sales managers who want an automatic system that can assign leads instantly to sales reps
  • Firms with remote salespeople working in different locations and time zones
  • Lead generation firms, advertising agencies, and marketing companies
  • Firms selling multiple products that require immediate lead distribution to their sales reps for a quick response
  • Small firms that need to move from a time-consuming, manual lead distribution system to an automated system that will help their sales rep close deals more quickly

What is lead routing?

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Lead routing is the distribution of incoming web leads or phone calls to available sales representatives. Lead routing can be done manually or automatically through a lead distribution system which will route leads or callers using preferred distribution methods.

What should I do before implementing lead distribution software?

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To implement lead distribution software, you must first define your marketing objectives and research the tools and functionalities your company will need to achieve these goals. Businesses often need solutions that help automate sales processes, improve and control the customer journey, and reduce lead response time.

When choosing a vendor offering lead distribution solutions, you need to compare pricing plans, learn about the onboarding process, and assess the system’s functionality through online reviews and testimonials. With this information, you can make informed decisions about the best-suited and cost-effective lead management platform for your business.

How can I change my lead distribution software?

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Before switching vendors, you must find alternative solutions that fit your needs and quality requirements for marketing automation or lead distribution software. Then, communicate with your current vendor and explain why their service doesn’t serve your current business needs or meet the quality requirements.

If the current vendor doesn’t attempt to fix the problems to keep you as a client, make your intent to switch known and contact other suitable vendors. Finally, inform your team members about the upcoming change and consult with your new distribution software vendor to ensure a smooth transition and onboarding process.

What is the difference between lead distribution and lead management?

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Lead management facilitates all inbound and outbound leads — most commonly by utilizing a lead management system. Lead distribution is disseminating leads to other destinations or lead buyers. Lead distribution is closely tied to lead management, as it is necessary to have a superior lead management system to allow for successful lead distribution.

Where can I get the best lead distribution software?

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If you want lead distribution software that will exceed your expectations, get in touch with us. Our industry-specific experts are ready to discuss your lead distribution needs and provide solution recommendations.

Leverage the dynamic lead distribution capability of Phonexa’s LMS Sync to save time with automation, grow your business, and maximize your revenue opportunities. As part of the Phonexa marketing all-in-one suite, LMS SYNC can help marketers take a multi-channel integrated approach to their lead distribution efforts.

How can I create a lead distribution strategy?

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    When developing a lead distribution strategy, businesses must remember the importance of customizing distribution rules and automating repetitive tasks. Here are some steps companies can take to create and implement a successful distribution strategy:

  • Look for distribution software that can buy and sell high-quality leads.
  • Make sure that the software can help you screen prospects for quality.
  • Implement distribution software with an automated lead routing feature to customize rules and determine the most appropriate way to manage and distribute prospects.
  • Test different routing rules, compare conversion results, pinpoint what works best for your company, and establish rules that fit your lead generation efforts.

How Does Lead Distribution Work?

Lead distribution starts with the lead generation process. High-quality leads are generated through various channels, such as inbound calls or contact forms on landing pages. Then the leads go into a lead management system, where they can be filtered, organized, and qualified.
Once they are qualified, the system distributes leads to multiple destinations or lead buyers. The distribution process aims to send MQLs and SQLs on a path most likely to result in a sales conversion.

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Why Businesses Choose All-in-One Lead Distribution Software

Connecting with leads within the first five minutes of their inquiry is the best way to drive more conversions. Implementing an effective sales lead distribution process helps sales teams maximize follow-ups and improve their relationships with clients. 

Visualize Lead Distribution Software Process

Phonexa’s lead distribution system is designed to reveal attribution for all qualified leads, shape future marketing decisions, and improve revenue. 

A comprehensive marketing suite allows businesses to manage all marketing efforts in one place and visualize future growth. An intuitive dashboard, data analytics, and an optimized ping tree optimize the user’s view of the top lead sources, earnings, and buyers, thus significantly expanding earning possibilities.

A Lead Distribution Solution That Competes

Phonexa’s marketing automation capabilities enable businesses to manage, govern, and analyze complex and large data sets. 

Its lead management solution, in particular, is responsible for tracking, consolidating, nurturing, and successfully distributing business leads, making it one of the best lead distribution softwares on the market. 

Don’t take our word for it. Check what our clients say about Phonexa’s LMS Sync and its lead distribution process.

What Our Customers Say About Our Lead Distribution Software

“Phonexa is an all-in-one solution for lead management. It comes with built-in analytics and tracking. Everything is pretty streamlined and easy to manage. We can see the lead details in real-time, and automatic distribution makes our lives easier. For us, the most valuable part of the Phonexa platform is the ability to add additional publishers and buyers into the pipeline. The pipeline is completely customizable, so we have a clear mind that the lead is handled by the right team.”

Burak D.


“Phonexa is a no-brainer for call/lead management and distribution. I love that it's an all-in-one solution for your lead generation and call tracking needs. Their detailed reporting has helped us optimize our business and continues to get better! Overall, we have a better handle on lead performance and campaign management. The reporting has been well thought out, and if you need something, in particular, their team is very quick to turn things around to improve your experience using Phonexa.”

Rusty J.

Founder & President

“We mostly use Phonexa’s LMS Sync for lead management and distribution across multiple verticals. We love the reporting, seeing dupe rates within periods, easy buyer reports, and drill-down between publishers and sources. Combining all of this makes media buying for maximum ROI very effective for both internal and external media buys. The UK team is extremely responsive and will deal with queries within hours. We usually get a response from someone within a few minutes. Tigran is always willing to answer any platform query with a screen share.”

Charles D.


Features of Phonexa’s Intuitive Lead Routing Software

Rules-Based Routing

Rules-based routing is one of the standard routing methods offered by Phonexa’s lead management and distribution software. It enables businesses to use specific parameters like the origin of leads, prospects’ interests, stage in the customer journey, or language to create the best match between the prospect and the company representative.

Qualification Workflows

Phonexa allows companies to make the most of the CRM integrations within your marketing tech stack by creating lead qualification workflows to organize potential contacts easily, adding prospects to your sales pipeline, routing leads, starting the sales process, and converting leads into deals.

Tech Stack Integrations

Integration is a crucial feature of any lead distribution software. Businesses must have the opportunity to integrate a system with their CRM software and keep all prospects and critical data in one place. Phonexa champions all of the above functionalities and more. 

Advanced Reporting Capabilities

Every lead management strategy requires access to structured insights. For that reason, detailed reporting is one of the essential features of any lead-selling software. Ideally, the software provides an intuitive dashboard, custom reports, and information about expected sales, agent activity, unpaid invoices, etc. Those equipped with granular reports can recalibrate their strategy and make sound marketing decisions.

Feedback Capture

This modern distribution software makes businesses more functional and successful by providing such features as automated feedback capture. It lets companies and teams track prospects when they get pulled or accepted by sales reps. In addition, this feature facilitates the lead assignment process by making it more efficient.

Pros of Implementing Dynamic Lead Distribution

There are numerous advantages when using distribution software. Using tools like Phonexa’s automated ping tree algorithms for buying and selling leads, all businesses can eliminate traditional barriers, set their own prices, and bid on quality prospects in real-time.

Here’s what dynamic sales distribution software can offer to businesses and their customers:

  • Distribution software helps companies automate, facilitate, and shorten sales cycles.
  • Businesses can analyze data and track the performance of specific campaigns, sales reps, stages of the customer journey, and more.
  • Marketing and sales teams can capture critical lead data to deliver the right services and offerings to increase conversion rates.

How To Choose the Best Lead Distribution Software

If you’re looking for a quality automated lead distribution software, keep an eye out for the following features and capabilities:

  • The ability to capture leads and integrate them with your current martech stack
  • How lead data is stored and organized in a database
  • The ability of the distribution software to implement and tweak routing rules
  • How and if it tracks the progress of sales reps and notifies them about new prospects
  • A detailed reporting feature that enables companies to optimize lead generation campaigns and recalibrate their strategy

If you are looking for a distribution software that can exceed your expectations, get in touch with one of Phonexa’s experts to discuss your lead generation and distribution needs.

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