Verify inbound leads & phone calls before buying or distributing them. Make sure every consumer entering your sales funnel is legitimate and relevant. Stop bots, synthetic ID attacks, and low-quality and fraudulent leads before they damage your reputation and finances.
Verify form submissions and calls in real-time before distributing or buying them. Reject low-quality, irrelevant, and potentially fraudulent leads and calls to keep your sales pipeline clear and your reputation intact.
Choose what specific lead or call data you’d like to verify for specific lead distribution or acquisition campaigns: email address, phone number, ZIP code, identity, or even industry-specific details like history of insurance claims.
Choose whether you’d like the lead verification process to stop distribution or acquisition until the result is known. Verify leads synchronously in real-time to ensure higher campaign quality, or do asynchronous checks if you don’t want to pause the distribution or acquisition process.
Use lead verification to reduce chargebacks and disputes and increase conversion rates. Get the most out of the leads and calls in your sales funnel by pre-screening them across relevant data items.
Whether you’re an enterprise-grade affiliate network, lead generator, advertiser, or even an affiliate selling leads or calls, it’s crucial to keep your pipeline clean of low-quality, irrelevant, and fraudulent leads – exactly what real-time lead verification allows you to do.
– For affiliate networks, lead verification allows you to screen consumers before connecting them with advertisers, so you can design data-driven distribution logic based on verification results. For example, leads and calls that pass the verification with the highest score may be distributed to the highest-paying buyers, while consumers that haven’t passed the threshold may be rejected and returned to the affiliate. – For large-scale lead generators and affiliates, having your own lead verification software allows you to control lead generation and focus on marketing channels that generate high-quality leads. – For advertisers, lead verification helps buy leads and calls that fully match their ICP or at least match the most critical parameters, such as a ZIP code that corresponds to the covered area. Likewise, advertisers can use lead verification results to focus on the best-performing affiliates, campaigns, and lead sources.
The biggest advantage of real-time lead verification is that you can do the screening before buying or distributing the lead or call, which also means you can set up a system that automatically screens all inbound leads and calls and only accepts those matching your qualification criteria.
Use the verification results when distributing leads and calls to ensure the right consumers connect with the right buyers. For example, address verification can help you distribute leads accurately by location, ensuring buyers get consumers they can actually serve.
Verifying email address, ZIP code, or industry-specific data like, for example, history of insurance claims, can help prevent fraud and irrelevant leads from clogging your marketing funnel. Likewise, you can choose to verify only the most crucial data to keep costs down.
Verifying leads before accepting them into the network reduces operational costs, chargebacks, and disputes, and improves overall marketing cost efficiency. You only spend on leads and calls that are likely to convert and generate sales.
As you verify thousands of leads, you can use these lead verification insights for analytical purposes, identifying performance patterns across audiences, sources, and campaigns. Then you can double down on what works and adjust what doesn’t.
Lead verification is checking the lead’s or caller’s data – email address, phone number, IP address, history of insurance claims, criminal records, bankruptcy records, etc. – against internal and external databases in order to understand whether the lead is legitimate and fits specific qualification criteria.
For example, a home service company from New York may only want leads from this state and in close proximity. In this case, verifying a lead’s ZIP code helps ensure the buyer gets consumers that match their ICP.
Lead verification with Phonexa is available through iClear integration, which is built into both LMS Sync, our core lead tracking, distribution, and analytics module, and Call Logic, our core call tracking, distribution, and analytics module.
You can verify the lead’s email address, phone number (including whether the phone number is on the DNC list), ZIP code, IP address, as well as industry-related data, such as infraction history, bankruptcy records, etc.
Yes, you can choose which data to verify and also choose between synchronous and asynchronous verification. Synchronous verification pauses the distribution or acquisition process, while asynchronous verification runs in parallel with lead acquisition or distribution.
Any business that wants to increase lead quality and protect from fraud can benefit from lead verification, especially in high-ticket and complex industries such as finance, insurance, home services, and solar.
The actual cost of lead verification services with Phonexa depends on the type and scope of verification.
