Marketing Blog and Lead Management Tips - Page 19 of 35

New Reporting, Compliance Features: June 2023 Product Updates

Phonexa’s tech team has been working hard, innovating and building custom solutions across our products...

3 minute read

Original Lead Sources and Call Tracking: The Missing Piece in A/B...

A successful affiliate marketing campaign relies on the ability to optimize strategies based on accurate data and valuable...

4 minute read

Call Analytics Call Tracking Cloud PBX Cloud Phone System Interactive Voice Response IVR Marketing Automation Virtual Phone Number VoIP

What Is a VoIP Phone Service? Everything You Need To Know in 2024

Voice over Internet Protocol (VoIP) gained popularity in the 1990s, and it is now one...

20 minute read

data integration GA4 Web Analytics

GA4: The Comprehensive Guide to Google’s New Measurement Solution

By understanding the differences between Universal Analytics and GA4, familiarizing yourself with GA4 terminology, and following...

10 minute read

Analytics Behavior Analytics Click Tracking Conversion Rate Optimization CRO Customer Experience Deep Analytics HitMetrix Lynx Marketing Analytics Web Analytics

What Is Website Visitor Tracking?

It’s no surprise that businesses need a strong online presence nowadays to succeed in the...

15 minute read

Affiliate Fraud Affiliate Management Affiliate Management Software Affiliate Marketing Affiliate Marketing Software LMS Sync Lynx Marketing Automation Performance Marketing

Channel Attribution Risks and Hurdles in Affiliate Marketing

For those running multiple affiliate marketing campaigns, precise channel attribution is essential. After all, how...

12 minute read

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