E-books

Master the art of performance marketing, gain a wealth of industry insights, and think more critically by reading our library of E-books.

The Essential Guide to Email Deliverability: Scale Outreach Without Limits

Explore strategies for overcoming challenges related to email deliverability and spam rates in today's dynamic email ecosystem.

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Lead Management Masterclass: Reinventing Your CRM for Success

Explore how integrating your CRM with specialized solutions streamlines lead management processes and enhances operational efficiency.

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The Power of Consolidation: Maximizing Efficiency in Lead & Call Management

Explore the advantages of consolidation, including streamlined workflows, enhanced data management, and improved analytics.

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Your Ultimate Guide to Scaling Comparison Sites

Explore tried and trusted monetization models, growth strategies, and essential tools to scale your price comparison website.

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Navigating the Future: A Guide to First-Party Data & Cookie Deprecation for Leadgen Companies

Learn how to navigate the impending cookie deprecation, embrace first-party data, and take actionable steps to prepare and thrive in the evolving digital marketing landscape.

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AI-Driven Performance: Navigating Paid Data & Optimization in Affiliate Marketing

Learn how to maximize performance, unlock ad spend optimization, and achieve greater ROI by harnessing the power of AI marketing solutions.

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Recent Blog Posts

Publisher Performance Matters: Using Dynamic Bidding to Maximize Source Quality

In lead generation, success hinges on striking the right balance between cost efficiency and lead quality. Businesses must ensure that their marketing spend goes toward acquiring with the highest intent and potential for conversion. One powerful way to get this done is through Dynamic Bidding – a leadgen strategy that adjusts bids in real time, based on the performance of various publishers and lead sources.

Phonexa Product Updates: Enhancing Bidding, Data Management, and Compliance for Seamless Efficiency

Each month, we share the latest updates and enhancements to the Phonexa platform. Here’s a look at some of our most recent releases across products within the Phonexa suite.

Visualization of hand holding a modern device displaying a text message notification with personalized content, surrounded by icons representing instant communication, analytics, and customer engagement in a vibrant digital-themed background.

Exploring SMS Engagement Tactics and Creating Messaging that Matters

Effective customer engagement is about achieving a direct connection with the client and reaching a...

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