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E-books

Master the art of performance marketing, gain a wealth of industry insights, and think more critically by reading our library of E-books.

How to Scale ROI Across Publishers & Partners: An Affiliate Network’s Guide

This guide unlocks strategies to simplify onboarding processes for affiliate marketers. Are you ready to refocus efforts and acquire high-intent leads?

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A Complete Guide for Securing SOC Compliance

Get a firm understanding of SOC 1 & SOC 2 compliance criteria, control objectives, audit procedures, and much more.

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The Comprehensive Data Privacy Cheat Sheet

Learn how to better evaluate your current tech providers and get a secure handle over your calls and consumer data.

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How to Reinvent Your Leadgen with Real-Time Call Bidding via Ping Post Calls 2.0

Leverage real-time call bidding tools and lead acquisitions that generate robust ROI with Ping Post Calls 2.0 – the latest and greatest iteration for ping post calls.

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The Ultimate Guide for Call Tracking & Conversation Intelligence

Examine how businesses leverage call tracking and conversation intelligence tools to launch and manage winning call campaigns.

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Recent Blog Posts

Publisher Performance Matters: Using Dynamic Bidding to Maximize Source Quality

In lead generation, success hinges on striking the right balance between cost efficiency and lead quality. Businesses must ensure that their marketing spend goes toward acquiring with the highest intent and potential for conversion. One powerful way to get this done is through Dynamic Bidding – a leadgen strategy that adjusts bids in real time, based on the performance of various publishers and lead sources. 

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Phonexa Product Updates: Enhancing Bidding, Data Management, and Compliance for Seamless Efficiency

Each month, we share the latest updates and enhancements to the Phonexa platform. Here’s a look at some of our most recent releases across products within the Phonexa suite. 

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Visualization of hand holding a modern device displaying a text message notification with personalized content, surrounded by icons representing instant communication, analytics, and customer engagement in a vibrant digital-themed background.

Exploring SMS Engagement Tactics and Creating Messaging that Matters

Effective customer engagement is about achieving a direct connection with the client and reaching a...

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