Advice For Every Stage Of The Performance Marketing Journey

Phonexa
1 minute read
Phonexa
1 minute read

Phonexa COO Jeff Schaffer recently appeared on the “Enformed Insights” podcast in an episode titled “Unlocking Success in Performance Marketing: Advice For Every Stage Of The Journey.”

The “Enformed Insights” podcast shares an inside look into how industry experts succeeded in their respective fields.

Schaffer joined host Fred Pfeiffer, Enformion’s Director of Business Development and Marketing Intelligence, to discuss his journey in performance marketing and the insights he gained along the way.

Here are some of the highlights from the conversation:

(00:40) Information on Schaffer’s background and the road that led to Phonexa
(03:12) Schaffer outlines his approach to building and managing high-performing teams
(05:18) Advice for newcomers to the performance marketing industry
(08:58) Developing a passion for the industry
(11:26) Breaking down Phonexa’s key differentiators in the performance marketing software landscape
(13:55) The biggest challenges and opportunities facing the affiliate marketing industry
(16:45) Insights into Phonexa’s growth, future expansion plans, new features, and functionalities
(19:13) How Phonexa ensures its products are constantly evolving to meet the needs of their clients
(21:35) Schaffer provides a real-world example of the Phonexa platform helping a client achieve success
(23:02) The biggest pain points Phonexa helps clients solve
(25:37) Tips on using news sources to stay current with industry trends

To continue the conversation with Jeff, connect with him on LinkedIn.

Got Questions?

Get in touch! We are available 24/7.

Phonexa avatar
Phonexa
Phonexa is the leading all-in-one platform for call tracking, lead distribution, email, marketing, and digital marketing. The Phonexa staff is responsible for authorship of Phonexa blog posts.
Related Posts
Visualization of the importance of AI for lead generation

Top 10 AI Predictions for Lead Generation

Whether you’re an affiliate, advertiser, or performance marketer, your lead generation success hinges on speed...

Read more
Visualizing the importance of the right coordination between AI call agents and human agents

AI Call Agents vs. Human Agents: When to Use Which

As a call-reliant business, you’d like to process calls in bulk while not overloading your...

Read more
Showing the importance of automating and racking customer conversation across touchpoints, including phone calls

Conversational AI: How To Convert Leads at Scale

If you still manage web and call leads manually, you’re overloading your sales and customer...

Read more
Get Your Personalized Consultation Now
Book a Free Demo