Comply with the new 2025 FCC One-to-One consent regulations using Phonexa's Consent Branches
With the FCC's new regulations which will take effect in January 2025, businesses have to obtain explicit consent from consumers before contacting them via automated telephone dialing system (ATDS). Phonexa's Consent Branches (also known as legs) allow affiliates, affiliate networks, and service providers to obtain individual consent from consumers to comply with the new FCC and TCPA requirements. The consent branch system is integrated into Phonexa's Smart Tree technology, providing full transparency for the publisher, network and the consumer. You can enable consent branches with your own forms using our existing APIs or you can leverage Phonexa's proprietary Form Builder, to ensure that the consumer is provided all relevant, available options for service providers.
Phonexa's Form Builder lets businesses quickly create custom forms with a drag-and-drop interface to capture leads within the Phonexa Suite. The new Consent Page feature complies with the FCC 2024 Regulations, ensuring consent management and regulatory adherence.
We help publishers and advertisers collaborate with multiple partners. Through standardizing our API fields, we ensure compatibility across various platforms and websites. Here's a look at our API requests and responses.
{"apiId": "D54F313BB5B9********************","apiPassword": "b4*****","productId": "177","zip": "90210","ownHome": "YES","monthlyBill": 150,"purchaseTimeFrame": "IMMEDIATELY","userIp": "64.60.147.1"}
{"lead_id": "W_KDYY09","status": "continue","legs": [{"id": "0573605497a00784e1f7f452c8341a82","type": "shared","legName": "Elevation Solar","price": 49,"limit": 3,"LogoURL": "https://example.com/images/Elevation-logo.jpg","ConsentLanguage": "By clicking \"Agree & Submit\" I agree to the Privacy Policy and Terms and Conditions ....","BrandName": "Elevation Solar, LLC"},{"id": "36259ecb5a7a27ffb67a8d89d6fe8dc5","type": "shared","legName": "Sunrun","price": 42,"limit": 3,"LogoURL": "https://example.com/images/sunrun-logo.jpg","ConsentLanguage": "By clicking \"Agree & Submit\" I agree to the Privacy Policy and Terms and Conditions ....","BrandName": "Sunrun Inc."},{"id": "303c32457881514aa23afca1d6b03eb6","type": "exclusive","legName": "Sunpower","price": 35,"limit": 1,"LogoURL": "https://example.com/images/sunpower-logo.jpg","ConsentLanguage": "By clicking \"Agree & Submit\" I agree to the Privacy Policy and Terms and Conditions ....","BrandName": "SunPower Corporation"},{"id": "8e932710f58ec984d01a829be89f3f64","type": "shared","legName": "Stellar Solar","price": 17.5,"limit": 3,"LogoURL": "https://example.com/images/stellar-logo.jpg","ConsentLanguage": "By clicking \"Agree & Submit\" I agree to the Privacy Policy and Terms and Conditions ....","BrandName": "Stellar Solar"}],"price": 108.5,"promise": "W_KDYY09"}
{"promise": "W_KDYY09","apiId": "D54F313BB5B9********************","apiPassword": "b4*****","productId": 177,"firstName": "John","lastName": "Smith","email": "john.s@yahoo.com","mobilePhone": "8181234567","address": "123 Main Street","zip": "90210","ownHome": "YES","monthlyBill": 150,"purchaseTimeFrame": "IMMEDIATELY","userIp": "64.60.147.1","legId": ["0573605497a00784e1f7f452c8341a82","36259ecb5a7a27ffb67a8d89d6fe8dc5","8e932710f58ec984d01a829be89f3f64"]}
{"lead_id": "W_KDYY09","status": 1,"status_text": "sold","price": 108.5,"timestamp": 1727210702.227224,"processing_time": 0.537,"post_result": [{"legId": "8e932710f58ec984d01a829be89f3f64","status": "sold","price": 17.5},{"legId": "36259ecb5a7a27ffb67a8d89d6fe8dc5","status": "sold","price": 42},{"legId": "0573605497a00784e1f7f452c8341a82","status": "sold","price": 49}]}
Starting January 27, 2025, the FCC will enforce "one-to-one" consent requirements under the Telephone Consumer Protection Act (TCPA). This requires that each business must get individual consent from consumers before sending marketing messages. Essentially, a single consumer agreement to receive messages from various "marketing partners" no longer suffices. Instead, companies must secure explicit permission for each individual entity that wishes to contact the consumer.
The 2025 TCPA update will apply to SMS and text messages. Companies will need to secure prior written consent for marketing messages.
Phonexa's Consent Branch solutions ensure that your leads receive service provider-specific disclosures, ensuring compliance with one-to-one consent requirements and TCPA regulations. This ensures you capture consent for each individual service provider on your forms whether you're a publisher, network or service provider.
