For businesses that generate calls, proper call tracking software can make a difference between personalized, high-conversion strategies and a pipeline that doesn’t deliver. The good news is that CRMs with call tracking can help you kill two birds with one stone by keeping customer data organized and tracking and analyzing every business call.
Some advanced CRMs with call tracking can be almost as good as dedicated call tracking solutions, enabling granular-level tracking. They record, attribute, and analyze calls in real time, crediting the right touchpoints, identifying winning strategies, and paving the best customer journey for a specific caller based on the collected data and historical insights.
Below are the 7 best CRMs with call tracking based on our evaluation methodology.
Top 7 CRMs With Call Tracking
Salesforce: Call Tracking CRM Deeply Integrated With Agentic AI
| Overall Traffic, Q1 2026 | Traffic Dynamics, Q1 2025 vs. Q1 2026 | 2-Year Average Traffic Share by Channel | ||||||
| Direct | Organic Search | Referral | Social Media | Paid Search | Paid Referral | |||
| 96.5M | -1.57% | 63% | 17% | 17.7% | 0.6% | 0.13% | 0.97% | 0.47% |
Designed as an end-to-end customer management solution, Salesforce brings together Slack, Agentforce, Customer 360, and Data 360, allowing businesses to manage data and conduct complex operations within a centralized system.
As you do, Salesforce helps you with inbound and outbound calls, deploying:
- Service Cloud Voice: Manage calls (pause, mute, transfer, etc.) and oversee in real time which call or task your agents are handling.
- Call Monitoring: Help your agents improve their skills by recording and supervising outbound calls.
With basic prompting skills, you can also use Salesforce’s conversational intelligence to scan calls for keywords, thereby identifying sentiments, brands you’re compared to, and more.
HubSpot: CRM With Call Tracking & Call Center Management
| Overall Traffic, Q1 2026 | Traffic Dynamics, Q1 2025 vs. Q1 2026 | 2-Year Average Traffic Share by Channel | ||||||
| Direct | Organic Search | Referral | Social Media | Paid Search | Paid Referral | |||
| 38.07M | 8.06% | 64% | 28% | 5.4% | 1.2% | 0.13% | 1.39% | 0.28% |
With over 250,000 paying customers worldwide, HubSpot is one of the most popular and fastest-growing CRMs, helping businesses with customer relationship management, lead generation, automation, and other marketing tasks.
HubSpot equips businesses with a range of tools to monitor phone calls, from conversational intelligence analytics to real-time insights. Once configured, the platform may act on your call data, for example, prioritizing and queuing calls to ensure the highest-value prospects are contacted first.
Not to mention, HubSpot also has AI-assisted note-taking, a feature that helps you capture important call data on the fly, eliminating the need to dig through call recordings or transcriptions to retrieve it.
Bitrix24: Award-Winning CRM With Static & Dynamic Call Tracking Options
| Overall Traffic, Q1 2026 | Traffic Dynamics, Q1 2025 vs. Q1 2026 | 2-Year Average Traffic Share by Channel | ||||||
| Direct | Organic Search | Referral | Social Media | Paid Search | Paid Referral | |||
| 1.67M | 3.60% | 59% | 24% | 9.4% | 1.8% | 0.06% | 5.95% | 0.18% |
Bitrix24 is an online business ecosystem that provides a full stack of working tools, from a CRM platform to a website builder to call tracking. Available in 18 languages and used by over 15 million companies, Bitrix24 is one of the most reliable workspace platforms.
They also offer static call tracking to help you see where your call leads are coming from. That said, they use static call tracking, which is cost-effective but limited in its tracking capabilities, allowing you to track traffic sources but not call-level details.
HighLevel: Contact Center CRM for Call Recording, Tracking & Analysis
| Overall Traffic, Q1 2026 | Traffic Dynamics, Q1 2025 vs. Q1 2026 | 2-Year Average Traffic Share by Channel | ||||||
| Direct | Organic Search | Referral | Social Media | Paid Search | Paid Referral | |||
| 4.581M | 54.58% | 77% | 11% | 4.2% | 1.2% | 0.05% | 6.13% | 0.25% |
HighLevel CRM is an all-in-one business platform focused on multi-channel automation, providing tools for lead capturing, nurturing, booking, and more.
For calls, the solution offers:
- Real-time call monitoring with AI
- Call recording and transcribing (not just in English)
- Comprehensive call reports and analytics
Combined with dynamic number insertion (DNI), these tracking capabilities allow businesses to delve into calls and attribute them not just to channels or campaigns, but also to specific interactions – so you can discover what really works for your business and what doesn’t.
Pipedrive: Sales-Oriented CRM With Calling & Tracking Functionality
| Overall Traffic, Q1 2026 | Traffic Dynamics, Q1 2025 vs. Q1 2026 | 2-Year Average Traffic Share by Channel | ||||||
| Direct | Organic Search | Referral | Social Media | Paid Search | Paid Referral | |||
| 8.82M | 3.33% | 74% | 16% | 3.3% | 0.6% | 0.05% | 5.45% | 0.19% |
Pipedrive is one of the best CRMs for sales. Intuitive in every component, Pipedrive uses AI and comprehensive analytics to assess your strategies, identify qualified calls, and help your team close more deals.
For call centers, the platform unifies analytics and calling, so professionals can contact prospects, record calls, track conversations, and prioritize sales activities without hopping between solutions.
On top of that, Pipedrive helps you step up your agents’ performance. By surfacing how many prospects an agent dials, their conversation lengths, and closure ratios, you identify weak spots that your teams can then eliminate and become more effective.
Freshworks: Voice Bots, IVR & Advanced Call Tracking Consolidated Into One Solution
| Overall Traffic, Q1 2026 | Traffic Dynamics, Q1 2025 vs. Q1 2026 | 2-Year Average Traffic Share by Channel | ||||||
| Direct | Organic Search | Referral | Social Media | Paid Search | Paid Referral | |||
| 1.49M | -5.43% | 43% | 22% | 17.5% | 1.5% | 0.06% | 15.25% | 0.53% |
Trusted by 74,000 businesses worldwide, Freshworks is a prominent CRM, deeply integrated with its proprietary LLM, Freddy AI, to help specialists fine-tune workflows, retrieve data, and interact with third-party integrations with ease.
This powerful toolkit also comes with built-in call center features, allowing you to:
- Leverage voice bots and IVR to intercept a fraction of inbound calls and reduce the load on your call center
- Consolidate data from across calls and other channels to personalize your communication with prospects, a pivot that can reduce your customer acquisition costs by up to 28%
- Foster cohesive and lag-free collaboration between your remote teams by bringing them into a single, real-time workspace
These tools, along with call metrics and recordings, are embedded in a unified dashboard – an efficient infrastructure, allowing you to spend less time on routine and more on what really matters.
VinSolutions: CRM With Call Tracking To Monitor Callers & Agent Performance
| Overall Traffic, Q1 2026 | Traffic Dynamics, Q1 2025 vs. Q1 2026 | 2-Year Average Traffic Share by Channel | ||||||
| Direct | Organic Search | Referral | Social Media | Paid Search | Paid Referral | |||
| 1.37M | 3.92% | 66% | 21% | 10.8% | 1.8% | 0.04% | 0.23% | 0.15% |
Designed to connect dealerships with customers, VinSolutions leverages classic CRM tools, automated marketing, desk-booking software, and other features that help you engage and close deals at scale.
Call tracking is one of the add-ons available for VinSolutions CRM, unlocking:
- Call recording
- Agent productivity insights
- Conversation insights
Packed with a plethora of other useful features, including a mobile application, automated database management, and customer data merging, VinSolutions creates a smart CRM that breaks down data silos and helps you turn more opportunities into revenue.
How We Evaluate & Compare Platforms
We follow a specific research and assessment methodology that ensures a clear, unbiased view of the market:
- We identify platforms that rank highly on search engine results pages (SERPs) for relevant queries and technology solutions with relevant functionality.
- WE pull 24 months of website performance data from SimilarWeb, including traffic sources and patterns, and all sorts of on-page behavioral data – such as bounce rates, time on page, and pages visited.
- We score brands on their presence in the target market, their recent performance, year-over-year growth, and regional traction.
- We manually review platforms to back up metrics and claims with real experiences, which also helps us form a personal opinion on each brand.
How We Evaluate & Rank Marketing Platforms
Phonexa: Your Enterprise-Grade Solution For Call Tracking & More
Long-term customer relationships and deep historical insights, which CRMs focus on, are crucial for performance marketers. That’s why affiliates, buyers, and networks prefer specialized all-in-one lead and call management solutions, such as Phonexa.
“Phonexa serves pretty much anyone in the customer acquisition space, whether that’s media buyers, affiliates, brands – anyone looking to grow their book of customers or generate customers for other product providers and track their marketing from an end-to-end perspective, all the way from the first impression – where this customer first sees your advertising – to the final destination of buying your product.” – Pickard, CEO, Phonexa, during the Unlocking Affiliate Sales with Call Leads, Email & SMS Marketing webinar
At our core, we have LMS Sync for managing leads and Call Logic for calls, both set apart from classic CRMs by their traffic distribution functionality. Running in the background, it routes leads and calls between internal and external endpoints in real time, ensuring high satisfaction rates on one side of the deal and high conversion rates on the other.
Source: HubSpot
Automated data flows within Phonexa provide you with full visibility into lead and call engagement patterns and help you track the effectiveness of your partners, channels, and campaigns. From high-level performance insights to granular, real-time metrics, Phonexa ensures you receive all the intelligence you need to improve your marketing across the board.
By gathering these and other useful features in a unified, multi-layered dashboard, Phonexa creates an enterprise-grade performance marketing ecosystem – transparent, efficient, and customizable to empower companies to scale regardless of their business model, size, and needs.
Here are two core solutions you get as a client with Phonexa:
| LMS Sync | Lead management & distribution software |
| Call Logic | Inbound routing & call tracking software |
These additional features further enhance Phonexa’s core functionality:
Get started with Phonexa to grow your revenue from phone calls.
Frequently Asked Questions
Do you always get CRM phone integration along with call tracking software?
Although CRMs with call tracking software don’t necessarily need to have phone integrations, most of them do. For the most part, it’s for convenience purposes. Leveraging CRM with phone system and tracking allows you to save time, effort, and perhaps money on integrating and managing these systems.
How do I determine the best CRM for a call center?
You need to find a CRM for a call center that aligns with your business needs and goals. If you need to build and streamline complex workflows, you may benefit from Salesforce, which, in addition to offering call center functionality through Sales Dialer, uses AI to automate processes across solutions. Businesses that, say, need an intuitive, easy-to-set-up software, should consider Pipedrive – a transparent, user-friendly solution with essential phone calling and tracking capabilities.
What are the benefits of CRM with call tracking?
CRM with call tracking helps you streamline workflows by eliminating manual data entry across solutions. Instead, data is captured and delivered automatically, without third-party integrations, providing you with actionable metrics and call recordings with minimal effort.
Get in touch! We are available 24/7.
