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Performance Marketing

A Guide to Virtual Phone Numbers: What Businesses Need To Know
This guide covers everything businesses need to know about virtual phone numbers.
Your Ultimate Guide to Qualifying Prospects with Modern Marketing Tools
Find out how your business can stay aligned, accurate, and organized when qualifying customers and implementing a lead qualification process.
8 Most Profitable HVAC Marketing Strategies for 2025
Here are a handful of fundamental marketing strategies HVAC companies need to consider in order to boost their business.
How To Manage Suppression Lists [for Affiliates & Brands]
Let’s take a detailed look at how suppression list management works, its features, and its benefits.

Phonexa’s Ping Post 2.0 delivers 376% ROI to Enterprise

Real-time call bidding and lead acquisitions that generate robust ROI. Download the e-book below to learn more.

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What Is Lead Management and Why Is It Important?
Marketing is like a puzzle: it takes a lot of interconnected pieces to fit together just right.
Lead Routing – Connecting Leads To Matching Sales and Support Reps
Lead routing is a key process for any performance marketer. It’s helpful to define lead routing and see how it relates to lead distribution software.
Social Media and Email CPM Marketing: Why Does It Matter?
In email marketing, CPM (cost per mile) refers to the cost of sending a thousand email messages. It's used by email service providers (ESPs) to cover the cost...

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