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Performance Marketing

What Is Lead Management and Why Is It Important?
Marketing is like a puzzle: it takes a lot of interconnected pieces to fit together just right.
Lead Routing – Connecting Leads To Matching Sales and Support Reps
Lead routing is a key process for any performance marketer. It’s helpful to define lead routing and see how it relates to lead distribution software.
CPM in Marketing: Does It Make Sense to Pay or Get Paid for Impressions?
In email marketing, CPM (cost per mile) refers to the cost of sending a thousand email messages. It's used by email service providers (ESPs) to cover the cost...
The Future of AI Lead Generation [+ Best AI Lead Generation Platforms]
See what these industry experts had to say about the current state of artificial intelligence.

Phonexa’s Ping Post 2.0 delivers 376% ROI to Enterprise

Real-time call bidding and lead acquisitions that generate robust ROI. Download the e-book below to learn more.

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