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Content Writer
Germain Palacios
Blog
Case Studies
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Phonexa
Content Hub
Blog
Germain Palacios
Customer Acquisition Strategies for Long-Term Growth and Scalability
Customer acquisition is the lifeblood of thriving affiliate networks, but most struggle when strategizing ways...
4 minute read
Affiliate Marketing
Affiliate Summit
Marketing Solutions
Partner Marketing
Performance Marketing
Affiliate Summit East 2023: Everything You Must Know
Affiliate Summit East has been a flagship event for Phonexa dating back to 2016, when...
3 minute read
Affiliate Marketing
Call Tracking
Data-Driven Attribution
Email Marketing
lead sources
Original Lead Sources and Call Tracking: The Missing Piece in A/B...
A successful affiliate marketing campaign relies on the ability to optimize strategies based on accurate data and valuable...
4 minute read
data integration
GA4
Web Analytics
GA4: The Comprehensive Guide to Google’s New Measurement Solution
By understanding the differences between Universal Analytics and GA4, familiarizing yourself with GA4 terminology, and following...
10 minute read
Data Silos
Data-Driven Attribution
lead generation
martech
Regulatory Compliance
How To Tie Publisher Outcomes Into Partner Marketing Attribution
Phonexa CEO Lilit Davtyan recently joined the Deconstructing Data Live podcast to share key insights.
5 minute read
Email Marketing
MailCon Las Vegas 23
Omnichannel Marketing
Everything You Need to Know For MailCon Las Vegas 2023, the...
Phonexa will further merge and cultivate its tech and digital marketing communities during MailCon 2023 at the Caesars Forum in...
6 minute read
lead generation
LeadGen
LeadsCon
Marketing Automation
Phonexa to Serve Strategies and Tools Needed for LeadGen Optimization...
Looking to solve your leadgen pain points? LeadsCon 2023 is the answer for lead generators in search of tech tools and strategies...
2 minute read
Affiliate Fraud
Affiliate Marketing
Lead Fraud
4 Ways To Identify Affiliate Marketing Fraud
Affiliate marketing is a godsend for lead buyers and sellers alike, with 81% of advertisers...
6 minute read
Call Logic
E-Delivery
Financial Services
LeadGen
LMS Sync
Financial Marketing 101: Why Firms Need to Leverage Omnichannel...
Our top strategies and tools you need to implement into your firm's omnichannel presence for successful leadgen campaigns.
4 minute read
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