All posts by
Mark Kosin

The warmest months of the year can cause insurance sales to slow down. Here are a few tips to help you keep your cool.

Here are 5 simple tips to optimize your landing page to increase your conversion rates.

Using call analytics is essential for any lead gen company looking for detailed attribution data and to increase their ROI.

Mobile campaigns are vitally important to attract more leads and convert them. Here are some tips for how to optimize your digital marketing strategy.

ROI-driven marketing allows you to reach your audience with the right message, at the right time, and with the right offer.

Fortunately, there is one simple way you can bring some extra lift to your ROI – generating and converting more inbound calls.

There are tremendous opportunities available from inbound calls, but your business will need call tracking to get the maximum return on investment.

If you work in lead generation, having a system to manage and distribute your leads is a necessity.

For those seeking to maintain a competitive edge in marketing, call tracking software is an invaluable part of your team.