Content Writer

Germain Palacios
Emerging Trends Shaping the Future of Lead Generation
Staying ahead of the lead generation curve is pivotal to ongoing success and scalability. Phonexa...
4 minute read
Customer Acquisition Strategies for Long-Term Growth and Scalability
Customer acquisition is the lifeblood of thriving affiliate networks, but most struggle when strategizing ways...
4 minute read
Affiliate Marketing Affiliate Summit Marketing Solutions Partner Marketing Performance Marketing
Affiliate Summit East 2023: Everything You Must Know
Affiliate Summit East has been a flagship event for Phonexa dating back to 2016, when...
3 minute read
Affiliate Marketing Call Tracking Data-Driven Attribution Email Marketing lead sources
Original Lead Sources and Call Tracking: The Missing Piece in A/B...
A successful affiliate marketing campaign relies on the ability to optimize strategies based on accurate data and valuable...
4 minute read
data integration GA4 Web Analytics
GA4: The Comprehensive Guide to Google’s New Measurement Solution
By understanding the differences between Universal Analytics and GA4, familiarizing yourself with GA4 terminology, and following...
10 minute read
Data Silos Data-Driven Attribution lead generation martech Regulatory Compliance
How To Tie Publisher Outcomes Into Partner Marketing Attribution
Phonexa CEO Lilit Davtyan recently joined the Deconstructing Data Live podcast to share key insights.
5 minute read
Email Marketing MailCon Las Vegas 23 Omnichannel Marketing
Everything You Need to Know For MailCon Las Vegas 2023, the...
Phonexa will further merge and cultivate its tech and digital marketing communities during MailCon 2023 at the Caesars Forum in...
6 minute read
lead generation LeadGen LeadsCon Marketing Automation
Phonexa to Serve Strategies and Tools Needed for LeadGen Optimization...
Looking to solve your leadgen pain points? LeadsCon 2023 is the answer for lead generators in search of tech tools and strategies...
2 minute read
Affiliate Fraud Affiliate Marketing Lead Fraud
4 Ways To Identify Affiliate Marketing Fraud
Affiliate marketing is a godsend for lead buyers and sellers alike, with 81% of advertisers...
6 minute read
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